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Latest knowledge
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Digital policyWFA Tracker: European Regulators’ positions on Google Analytics
Read more about "WFA Tracker: European Regulators’ positions on Google Analytics"WFA has produced a mapping of various European Data Protection Authority positions on Google Analytics
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Media measurementMedia literacyMediaSense and WFA announce Media Transformation partnership
Read more about "MediaSense and WFA announce Media Transformation partnership"Independent global media advisors, MediaSense, announce their strategic partnership with WFA. This partnership will focus on Media…
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Digital policyGlobal overview of privacy enforcement cases impacting advertisers
Read more about "Global overview of privacy enforcement cases impacting advertisers"An overview of the most relevant privacy enforcement cases brought against online advertising across key markets globally
Latest news & press releases
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Diversity & InclusionGlobal marketing industry launches 2023 DEI Census
Read more about "Global marketing industry launches 2023 DEI Census"Marketing professionals to share their workplace experiences by filling in anonymous,…
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WFA unveils new speakers for Global Marketer Week 2023
Read more about "WFA unveils new speakers for Global Marketer Week 2023"New speakers include leaders from Reckitt, Unilever, The Brandtech Group and Scope3
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Diversity & InclusionWFA names new Global Diversity Ambassadors
Read more about "WFA names new Global Diversity Ambassadors"Marketers from Reckitt, Estée Lauder and The Walt Disney Company join founding Ambassador Jerry Daykin to help steer…
Check our recent podcasts, webinars and conferences
WFA #BetterMarketingPod with David Wheldon | Episode #24: Gordon Crovitz, NewsGuard
Global DEI Census 2023
WFA #BetterMarketingPod with David Wheldon | Episode #23: Rudy Khaw, AirAsia
Cristina Diezhandino, Diageo: WFA Global Marketer of the Year 2022 shortlist interview
WFA #ForumConnect 2022 | Highlights
WFA #BetterMarketingPod with David Wheldon | Episode #22: Tom Standage, The Economist
WFA #BetterMarketingPod with David Wheldon | Episode #21: Roel de Vries, City Football Group
Upcoming events
See all events
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Boasting over a 1700 marketing sourcing contacts around the world, the Sourcing Forum has been referred to as a group of “enlightened marketing procurement specialists”.
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D&I Media programmes are becoming more prevalent on the client-side and are a continuously growing priority for advertisers to tackle..
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Brand Leaders and the Brand Safety Community: Moving from Transactional to Strategic Solutions.
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External event: Nurturing Diversity, Equity and Inclusion - IAS event
Singapore Singapore
23 Mar 2023
A physical event in Singapore organised by Integral Ad Science
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WFA’s Green Claims in Advertising Task Force brings together policy leads within WFA membership to discuss, plan and develop advocacy and outreach on the EU proposal on greenwashing and the upcoming EU proposal on the substantiation of green claims.
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Meeting for global/regional media and/or sourcing directors or similar
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Halo Project Lead/Editor of the WFA Cross Media Measurement Playbook
UK or East Coast Northern America
Director of Product - Growth Marketing
Amsterdam, Netherlands
Global Learning Team Lead
Amsterdam, Netherlands • Manchester, United Kingdom
Global Procurement Manager - Global Data Center and Cloud
Amsterdam, Netherlands
Head of Global Digital Media (In-house)
Slough, England, United Kingdom
Head of Business Transformation
Amsterdam, North Holland, Netherlands (On-site)
WFA is the only organisation representing and connecting global marketers
We are the only global organisation representing the common interests of marketers. We bring together the biggest markets and marketers worldwide, representing roughly 90% of all the global marketing communications spend, almost US$ 900 billion annually. We champion responsible and effective marketing communications.
Become a WFA Member
"You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out" - Raja Rajamannar, CMO Mastercard
- Save time and money
- Cut down on trial and error
- Put yourself in a better negotiating position
- Make better informed decisions
- Manage risk and reputation
- See and act on the bigger picture
