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Latest knowledge

  1.    Spotlight: Brand Building in Uncertain Times
    Agency managementMarketing capabilities

    Spotlight: Brand Building in Uncertain Times

    The world as we know it has changed…  what impact has this had on how brands are built today and what will this mean as…

    Read more about "Spotlight: Brand Building in Uncertain Times"
  2.    Food Marketing to Kids - Heatmap
    Food marketingMarketing to childrenMarketing law

    Food Marketing to Kids - Heatmap

    An overview of regulatory pressures across the world on food and non-alcoholic beverage marketing to children. Last update:…

    Read more about "Food Marketing to Kids - Heatmap"
  3.    WFA Global Privacy Map
    Digital policyData collection & privacy

    WFA Global Privacy Map

    An overview of data protection & privacy regulation in key markets. Last updated: 25 February…

    Read more about "WFA Global Privacy Map"
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Latest news & press releases

  1.    Marketing talent seeks companies with purpose, WFA research
    Marketing capabilitiesMarketing operationsOrganisation & structure

    Marketing talent seeks companies with purpose, WFA research

    Apple, Unilever and P&G are the most attractive companies to work for

    Read more about "Marketing talent seeks companies with purpose, WFA research"
  2.    C-Suite support, freedom and training critical to marketing transformation, WFA research
    Digital transformation

    C-Suite support, freedom and training critical to marketing transformation, WFA research

    Legacy operating models can inhibit successful change in early stages

    22% of major multinationals have a well-advanced…

    Read more about "C-Suite support, freedom and training critical to marketing transformation, WFA research"
  3.    Marc Pritchard named WFA Global Marketer of the Year 2020

    Marc Pritchard named WFA Global Marketer of the Year 2020

    The award celebrates marketers who have been truly making a difference in 2020.

    Read more about "Marc Pritchard named WFA Global Marketer of the Year 2020"
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Upcoming events

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  1. ePrivacy task force

    04 Mar 2021

    Open to policy leads from within WFA membership

    More information Register for this meeting

  2. CMO Forum

    09 Mar 2021

    For global/regional Chief Marketing Officers

    More information Register for this meeting

  3. Meeting for global/regional agency management leaders and specialists

    More information Register for this meeting

  4. For senior experts from a broad range of functions, including marketing, legal, policy and compliance.

    More information Register for this meeting

Career opportunities

  • Agency Operations Specialist

    Denmark

    View vacancy

  • Brand Manager - 15-month contract (m/f/d)

    Slough, UK or Munich, Germany

    View vacancy

  • Strategic Sourcing Director - APAC Marketing Lead

    Singapore, SG

    View vacancy

  • Manager, Global Media & Digital Services

    Brussels/London/Other

    View vacancy

  • Head of Brand

    Isleworth, England, United Kingdom

    View vacancy

  • Brand Manager, Southeast Asia

    Singapore, SG

    View vacancy

WFA is the only organisation representing and connecting global marketers

WFA is the only global organisation representing the common interests of marketers. It brings together the biggest markets and marketers worldwide, representing roughly 90% of all the global marketing communications spend, almost US$ 900 billion annually. WFA champions responsible and effective marketing communications.

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Become a WFA Member

You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out" - Raja Rajamannar, CMO Mastercard

  • Save time and money
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  • See and act on the bigger picture
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