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  1.    Value at the time of the virus
    Agency evaluation & performanceAgency managementAgency remuneration & contractsAgency review & pitching

    Value at the time of the virus

    Marketing procurement can help brands and their agencies in this rapidly-changing environment. Laura Forcetti, WFA’s Global…

    Read more about "Value at the time of the virus"
  2.    In the spotlight: SWA-ASA Switzerland’s Roland Ehrler

    In the spotlight: SWA-ASA Switzerland’s Roland Ehrler

    Meet Roland Ehrler, Managing Director of the Association of Swiss Advertisers

    Read more about "In the spotlight: SWA-ASA Switzerland’s Roland Ehrler"
  3.    Swedish marketing insights? There’s an app for that

    Swedish marketing insights? There’s an app for that

    Swedish Advertisers release an app to provide members with instant access to industry insights, inspiration and knowledge

    Read more about "Swedish marketing insights? There’s an app for that"
  4.    “Advertising needs an MOT”, says ISBA
    Marketing effectiveness

    “Advertising needs an MOT”, says ISBA

    UK marketers discuss challenges ahead and the need for joint initiatives

    Read more about "“Advertising needs an MOT”, says ISBA"
  5.    In conversation with WFA's Global Marketer of the Year 2019

    In conversation with WFA's Global Marketer of the Year 2019

    WFA CEO, Stephan Loerke, interviewed Lubomira Rochet, the Chief Digital Officer of L'Oréal, on her winning the Global…

    Read more about "In conversation with WFA's Global Marketer of the Year 2019"
  6.    L’Oréal’s Lubomira Rochet named WFA Global Marketer of the Year

    L’Oréal’s Lubomira Rochet named WFA Global Marketer of the Year

    Award celebrates marketers who have been truly making a difference in 2019. More at…

    Read more about "L’Oréal’s Lubomira Rochet named WFA Global Marketer of the Year"
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Upcoming events

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  1. National Associations Council

    Remote Belgium

    03 Apr 2020

    WFA’s National Associations Council (NAC) is the forum for the heads of national advertiser associations in WFA membership and offers a great opportunity for national industry associations to share ideas, insights and success stories.

    More information Register for this meeting

  2. Looking at process and tools for better sponsorship investment management.

     

    More information Register for this meeting

  3. The EU Pledge is a voluntary initiative by leading food and beverage companies to change the way they advertise to children.

     

    More information Register for this meeting

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You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out" - Raja Rajamannar, CMO Mastercard

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