Home
WFA's #BetterMarketing Pod
What we can learn from emerging markets | WFA #BetterMarketingPod with Cristina Diezhandino, Ep. #29
WFA #BetterMarketingPod with David Wheldon | Episode #28: Alberto Levy, Grupo Bimbo
WFA #BetterMarketingPod with David Wheldon | Episode #27: Nick Clegg, Meta
WFA #BetterMarketingPod with David Wheldon | Episode #26: Raja Rajamannar, Mastercard
WFA #BetterMarketingPod with David Wheldon | Episode #25: Rob Cameron, Nestlé
WFA #BetterMarketingPod with David Wheldon | Episode #24: Gordon Crovitz, NewsGuard
WFA #BetterMarketingPod with David Wheldon | Episode #23: Rudy Khaw, AirAsia
-
Keep on listening
See all episodes
Episodes
Latest industry knowledge
-
Marketing technologyMarketing technologySpotlight: Beyond ChatGPT - Practical use and innovation in marketing, e-commerce, and search with GenAI
Read more about "Spotlight: Beyond ChatGPT - Practical use and innovation in marketing, e-commerce, and search with GenAI"Learn how GenAI is being rolled out in marketing across the globe.
-
Digital policySelf-regulationMarketing lawPAG Meeting Overview (September 2023)
Read more about "PAG Meeting Overview (September 2023)"Meeting overview and presentations from WFA’s Policy Action Group (PAG) meeting on 19 September 2023.
-
Consumer insightData & analyticsSpotlight: Spark more insights-driven decisions with generative AI
Read more about "Spotlight: Spark more insights-driven decisions with generative AI"Generative AI can’t make big decisions for you, but it can help you make better decisions.
Latest news & press releases
-
Brand safetyDigital policyBrand safetyMarketing technologyMarketing technologyGenAI figures in most brands’ marketing plans, says new WFA research
Read more about "GenAI figures in most brands’ marketing plans, says new WFA research"A new survey conducted by WFA finds that three in four companies already use GenAI or plan to use it soon. Optimism about its…
-
WFA names jury for Global Marketer of the Year 2023
Read more about "WFA names jury for Global Marketer of the Year 2023"We are proud to present the marketing leaders and industry experts who will act as this year's jury at the WFA Global Marketer of…
-
WFA welcomes 12 new corporate members
Read more about "WFA welcomes 12 new corporate members"Since December 2022, WFA has welcomed 12 new corporate members, bringing the total of the WFA membership to 151 companies.…
Get analysis, insights & opinions from the world's top marketers
Sign up to our newsletter.
I subscribeWFA videos & webinars
6 reasons why Global Marketer of the Year 2023 matters
The Global DEI Census 2023: Top 10 findings
What's new in the Global Media Charter?
WFA Global Marketer Week 2023: Highlights from Istanbul
How can marketing be part of the solution to a sustainable future?
Cristina Diezhandino, Diageo: WFA Global Marketer of the Year 2022 shortlist interview
WFA #MarketingMatters 2022 | Highlights
-
Keep on watching
See all videos
Videos
Our upcoming events
See all events
-
Join our live Q&A session to understand how Meta is implementing the Digital Services Act and how it will impact advertising on its services.
-
Are we seeing genuine innovation or just greater efficiency?
-
This meeting is open to WFA national association members
-
The changing nature of data privacy is fundamentally redefining the way in which online audiences are measured and targeted by advertisers.
-
WFA’s Green Claims in Advertising Task Force brings together policy leads within WFA membership to discuss, plan and develop advocacy and outreach on the EU proposal on greenwashing and the upcoming EU proposal on the substantiation of green claims.
-
For senior marketers that lead or are involved in the capability building of their marketing teams
About WFA
We are the only global network for marketers
We connect the best marketers from the world’s biggest brands and national associations from more than 60 markets. Together, we make marketing better by sharing unparalleled experiences, knowledge and leadership that are simply not available anywhere else. WFA represents 90% of global marketing communications spend.
Become a WFA member and get involved
You can’t solve every problem by yourself. That is why our members turn to the wisdom of our WFA network of global marketers. “You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out.” - Raja Rajamannar, CMO Mastercard.
