Home
Latest knowledge
-
Marketing procurementData collection & privacySpotlight: WFA in 2021
Read more about "Spotlight: WFA in 2021"A chance for WFA members (only) to get a glimpse of the collective priorities of the membership for 2021.
-
Marketing lawInfluencersWFA Global Influencer Marketing Map
Read more about "WFA Global Influencer Marketing Map"An overview of influencer marketing regulations in key markets. Last updated January 2021.
-
Digital policyDGX meeting with Google, 15 December 2020
Read more about "DGX meeting with Google, 15 December 2020"In this session, WFA members discussed GDPR compliance and data protection responsibilities with Google.
Latest news & press releases
-
WFA names shortlist for Global Marketer of the Year 2020
Read more about "WFA names shortlist for Global Marketer of the Year 2020"Voting starts on December 3 at www.globalmarketeroftheyear.com. Winner to be announced in January 2021 in partnership…
-
Marketing capabilitiesWFA launches Asian Marketing Leaders Program to create the next wave of regional CMOs
Read more about "WFA launches Asian Marketing Leaders Program to create the next wave of regional CMOs"Focus will be on developing empathetic, entrepreneurial and ethical skillsets and imparting a keen understanding of Asian markets…
-
CreativityContagious becomes WFA’s global strategic partner for Creativity
Read more about "Contagious becomes WFA’s global strategic partner for Creativity"Strategic partners help WFA improve on the value delivered to members against a number of priority areas
Upcoming events
See all events
-
A Q&A session with the European Commission Directorate General Justice and Consumers
-
Guest speaker Christoph Dölitzsch from Latana will share insight on how people’s views of sustainability differ around the world.
-
The demise of the third party cookie this year, plus reductions in identifiers such as Apple’s IDFA, are making it increasingly hard to track consumers across digital media.
-
For Global/Regional Senior Markerters
Career opportunities
Media & Ad Ops Manager
Atlanta, USA
Media Performance and Ad Ops Team Lead
Atlanta, USA
Media Platforms & Ad-Tech Manager
Atlanta, USA
Global Media Platforms & Ad Tech Team Lead
Atlanta, USA
Manager, Audience & Addressable Media Solutions
Atlanta, USA
Media Monitoring & Performance Analyst
Atlanta, USA
WFA is the only organisation representing and connecting global marketers
WFA is the only global organisation representing the common interests of marketers. It brings together the biggest markets and marketers worldwide, representing roughly 90% of all the global marketing communications spend, almost US$ 900 billion annually. WFA champions responsible and effective marketing communications.
Become a WFA Member
You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out" - Raja Rajamannar, CMO Mastercard
- Save time and money
- Cut down on trial and error
- Put yourself in a better negotiating position
- Make better informed decisions
- Manage risk and reputation
- See and act on the bigger picture
