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Latest knowledge
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Marketing operationsOrganisation & structure
CMO Forum meeting overview (April 2022)
Overview of the CMO Forum held remotely on April 6, 2022.
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Media transparencyValue of advertisingAgency managementAgency remuneration & contractsMarketing effectiveness
Media Forum meeting overview – Improving your inventory media (March 2022)
Meeting overview and presentations from WFA’s Media Forum on the 24th of March 2022
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Audience measurementBrand safetyMedia transparencyBrand safetyMedia measurementValue of advertisingDiversity & InclusionMarketing effectiveness
Media Forum meeting overview – Responsible Media & Media Measurement (April 2022)
Meeting overview and presentations from WFA’s Media Forum during Global Marketer Week in Athens on 6th April 2022
Latest news & press releases
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Call for nominations: The Drum Future 50, in partnership with WFA
Future 50 recognises the world’s best new marketing talent under the age of 30 or have only worked in marketing for less than…
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WFA Global Marketer Week heads to Istanbul for 2023
Event to take place from April 25 to 28
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WFA President’s Awards recognise exceptional industry initiatives around the world
Industry Associations from Belgium, Colombia, Kenya, Sweden and the UK recognised for outstanding marketing leadership as Brazil…
Recent videos
Upcoming events
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Meeting for global/regional media directors or similar
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For global/regional marketing and connection planning leaders
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Auditing is dead – long live auditing!
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For senior European public/government affairs professionals and national advertiser associations
Career opportunities
Senior Consultant, Marketing Consulting
Warsaw, Mazowieckie, Poland (Hybrid)
Associate Manager, Program Management
Lisbon, Lisbon, Portugal (Hybrid)
Senior Marketing Specialist
Zurich, Zurich, Switzerland (Hybrid)
Global Media Sr Data Steward Architect
R-53688 Amsterdam, The Netherlands
Global Campaigns Manager
London, England, United Kingdom (On-site)
Digital Commerce Manager - Singapore
Singapore, Singapore (On-site)
WFA is the only organisation representing and connecting global marketers
WFA is the only global organisation representing the common interests of marketers. It brings together the biggest markets and marketers worldwide, representing roughly 90% of all the global marketing communications spend, almost US$ 900 billion annually. WFA champions responsible and effective marketing communications.
Become a WFA Member
You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out" - Raja Rajamannar, CMO Mastercard
- Save time and money
- Cut down on trial and error
- Put yourself in a better negotiating position
- Make better informed decisions
- Manage risk and reputation
- See and act on the bigger picture