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For press enquiries please contact Will Gilroy, Director of Policy and Communications, at w.gilroy@wfanet.org

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  1.    WFA and GARM meet Musk to discuss brand safety
    Brand safetyBrand safety

    WFA and GARM meet Musk to discuss brand safety

    On December 1st, the WFA Executive Committee met with Twitter’s new leadership team to discuss Twitter’s commitments to…

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  2.    WFA reveals shortlist for Global Marketer of the Year 2022

    WFA reveals shortlist for Global Marketer of the Year 2022

    Expert jury shortlists top global marketing leaders for WFA annual award scheme

    Voting is now open until 22 January 2023 and…

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  3.    Agencies feel more comfortable being honest with clients, WFA research
    Agency evaluation & performanceAgency remuneration & contracts

    Agencies feel more comfortable being honest with clients, WFA research

    But too many soft KPIs and “the wrong KPIs” are a rising concern

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  4.    First speakers revealed for WFA Global Marketer Week Istanbul 2023

    First speakers revealed for WFA Global Marketer Week Istanbul 2023

    AB InBev, Bumble, Mastercard and VICE leaders to headline event

    Read more about "First speakers revealed for WFA Global Marketer Week Istanbul 2023"
  5.    Global marketing industry rallies behind second Global DEI Census in March 2023
    Diversity & Inclusion

    Global marketing industry rallies behind second Global DEI Census in March 2023

    The results will provide a check on progress in people’s perceptions of diversity,…

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  6.    WFA names Gary Lim as new Director for Asia-Pacific

    WFA names Gary Lim as new Director for Asia-Pacific

    Gary Lim, former APAC Marketing Communications Director at Johnson & Johnson, has joined WFA as Director of Marketing Services…

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  7.    Marketing budgets under heavy scrutiny, WFA and Ebiquity research
    Media governance

    Marketing budgets under heavy scrutiny, WFA and Ebiquity research

    Marketing and advertising budgets are coming under increasing pressure and heavy scrutiny from finance directors in the volatile and…

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  8.    WFA welcomes four new team members

    WFA welcomes four new team members

    Elien Decommer, Sara Fornasiero, Justine David and Andrew Mowbray join WFA’s team to work in key policy areas, membership…

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  9.    Data ethics is a priority for nine out of 10 CMOs but half need help making it a reality, WFA research shows
    Digital policy

    Data ethics is a priority for nine out of 10 CMOs but half need help making it a reality, WFA research shows

    The new WFA CMO Guide to Data Ethics in Practice offers CMOs practical insight on how to apply ethics to data and…

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  10.    Marketers failing to overcome key barriers to creativity, WFA research
    Creativity

    Marketers failing to overcome key barriers to creativity, WFA research

    Many client-side marketers failing to prioritise creativity, despite recognising its power to deliver more effective…

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  11.    WFA launches Global Marketer of the Year 2022
    Content marketingCreativityBrand purposeBrand reputationMarketing capabilitiesMarketing operationsOrganisation & structureMarketing effectiveness

    WFA launches Global Marketer of the Year 2022

    Partners with The Drum to celebrate global and regional marketers and the work…

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  12.    WFA introduces Global Marketer Hall of Fame
    CreativityBrand purposeBrand reputation

    WFA introduces Global Marketer Hall of Fame

    The initiative celebrates leaders who have been nominated for WFA's Global Marketer of the…

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  13.    Marketing facing “worst-ever” talent crisis
    Media governanceMarketing capabilities

    Marketing facing “worst-ever” talent crisis

    Data and analytics, eCommerce and measurement top skills shortage

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  14.    WFA grows its corporate network

    WFA grows its corporate network

    WFA has welcomed a host of new corporations into its membership in recent months, with 140 multinationals now plugged into the…

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  15.    Agency rosters face ongoing reform and revamps
    Agency managementAgency rostersOrganisation & structure

    Agency rosters face ongoing reform and revamps

    In-housing benefits as advertisers seek to respond to digital, Covid, sustainability and diversity and inclusion challenges, shows…

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