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  1.    Marketing facing “worst-ever” talent crisis
    Media governanceMarketing capabilities

    Marketing facing “worst-ever” talent crisis

    Data and analytics, eCommerce and measurement top skills shortage

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  2.    WFA grows its corporate network

    WFA grows its corporate network

    WFA has welcomed a host of new corporations into its membership in recent months, with 140 multinationals now plugged into the…

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  3.    Agency rosters face ongoing reform and revamps
    Agency managementAgency rostersOrganisation & structure

    Agency rosters face ongoing reform and revamps

    In-housing benefits as advertisers seek to respond to digital, Covid, sustainability and diversity and inclusion challenges, shows…

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  4.    WFA members inducted into inaugural Forbes CMO Hall of Fame

    WFA members inducted into inaugural Forbes CMO Hall of Fame

    Seven leaders from WFA member companies have been named in the first-ever Forbes CMO Hall of Fame.

    Read more about "WFA members inducted into inaugural Forbes CMO Hall of Fame"
  5.    GARM announces guidelines on misinformation, standards on ad placements, and expansion to cover the metaverse
    Brand safetyBrand safety

    GARM announces guidelines on misinformation, standards on ad placements, and expansion to cover the metaverse

    New adjacency standards were unveiled for Feed, Stories, In-stream Video, In-stream Audio and Display overlay; along with plans to…

    Read more about "GARM announces guidelines on misinformation, standards on ad placements, and expansion to cover the metaverse"
  6.    WFA launches Charter for Change at Cannes to drive global action on Diversity, Equity and Inclusion
    Diversity & Inclusion

    WFA launches Charter for Change at Cannes to drive global action on Diversity, Equity and Inclusion

    Charter defines set of universal requirements for global organisations to improve their…

    Read more about "WFA launches Charter for Change at Cannes to drive global action on Diversity, Equity and Inclusion"
  7.    WFA and GARM endorse strengthened EU Code of Practice on disinformation
    Digital policy

    WFA and GARM endorse strengthened EU Code of Practice on disinformation

    Industry stakeholders, including WFA and GARM, have drafted and endorsed a strengthened EU Code of Practice designed to fight the…

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  8.    GARM expands membership to independent brand safety providers
    Brand safetyBrand safety

    GARM expands membership to independent brand safety providers

    Expansion formalises existing collaboration

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  9.    AXA and Philips add their weight to WFA’s Planet Pledge

    AXA and Philips add their weight to WFA’s Planet Pledge

    WFA launches Learning Hub to support brands strengthen internal capabilities on sustainable…

    Read more about "AXA and Philips add their weight to WFA’s Planet Pledge"
  10.    Explosive eCommerce growth drives need for improved brand and performance integration
    Channels

    Explosive eCommerce growth drives need for improved brand and performance integration

    eCommerce-focused multinationals are spending significantly more on performance ads than…

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  11.    Call for nominations: The Drum Future 50, in partnership with WFA

    Call for nominations: The Drum Future 50, in partnership with WFA

    Future 50 recognises the world’s best new marketing talent under the age of 30 or have only worked in marketing for less than…

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  12.    WFA Global Marketer Week heads to Istanbul for 2023

    WFA Global Marketer Week heads to Istanbul for 2023

    Event to take place from April 25 to 28

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  13.    WFA President’s Awards recognise exceptional industry initiatives around the world

    WFA President’s Awards recognise exceptional industry initiatives around the world

    Industry Associations from Belgium, Colombia, Kenya, Sweden and the UK recognised for outstanding marketing leadership as Brazil…

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  14.    WFA unveils new global leadership ahead of Global Marketer Week

    WFA unveils new global leadership ahead of Global Marketer Week

    CMOs from Dole and Nestlé and President of Nigerian Association bolster leadership…

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  15.    WFA issues guidance for brands on making credible environmental claims
    Self-regulation

    WFA issues guidance for brands on making credible environmental claims

    New research indicates that 64% of Planet Pledge signatories now have ethical…

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