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Media agencies
ATL agencies (creative, advertising & communication)
BTL agencies (design, events, social media)
Digital Production agencies (production of sites, apps)
Marketing Materials Production (print, POS)
The principle of the Agency Cost Index (ACI) is simple and 100% based on the genuine collaboration of WFA members.
The tool is only accessible to WFA members and tailor-made for WFA members.
We do not source information from agencies or consultancies or other 3rd parties.
The tool has been developed in collaboration with our lawyers, in order to be fully compliant with competition law policies.
Media agencies
ATL agencies (creative, advertising & communication)
BTL agencies (design, events, social media)
Digital Production agencies (production of sites, apps)
Marketing Materials Production (print, POS)
For more information or questions, please contact Laura Forcetti at l.forcetti@wfanet.org