WFA Tools
Marketing Tools
Benchmark your company performance, cut down on trial and error, and view important market data for planning future work.
FTE cost averages of agency services around the world
Agency Cost Index
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Forecast of future media price evolution
Outlook 2023
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Repository of global digital ad quality data
Digital Media Benchmark
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Dentsu’s regularly updated global forecasts
Advertising Expenditure Forecast
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Display of average advertiser risk
Data Safety Index
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Measure your company's digital maturity
Digital Maturity Assessment
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Assess company innovation readiness
Innovation Scorecard
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Measure company media transparency
Transparency Scorecard
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Coming soon....
More tools for our members
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Policy Tools
Monitor vital regulatory developments for your ad campaigns on a global scale.
Data protection & privacy regulations in key markets
Global Privacy Map
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Road Test
Alcohol Marketing
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Global Alcohol Advertising Heatmap
Read more about "Global Alcohol Advertising Heatmap"
