Get analysis, insights & opinions from the world's top marketers
Sign up to our newsletter.
I subscribeIndustry issues
Industry issues
-
Value of advertisingMarketing technologyMarketing capabilitiesMarketing operationsMarketing technologyMarketing technologyKnowledge Spotlight: AI and the Future of Search
Read more about "Knowledge Spotlight: AI and the Future of Search"This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts,…
-
Digital policySelf-regulationMarketing lawPAG Meeting Overview (February 2025)
Read more about "PAG Meeting Overview (February 2025)"Meeting overview and presentations from WFA’s Policy Action Group (PAG) meeting on 4 February 2025
-
Brand safetyDigital policyBrand safetySelf-regulationMarketing technologyMarketing technologyData collection & privacyMarketing technologyPrivacy and Tech Forum
Read more about "Privacy and Tech Forum"For senior experts from a broad range of functions, including marketing, legal, policy and compliance.
-
Media measurementCross-media measurement is an advertisers’ North Star
Read more about "Cross-media measurement is an advertisers’ North Star"Campaigns now typically feature nine different touchpoints, making the challenge of measuring impact more acute, but more vital than…
-
Food marketingSelf-regulationMarketing to childrenResponsible Food Marketing Policy: WFA key messages
Read more about "Responsible Food Marketing Policy: WFA key messages"WFA’s key messages advocating for proportionate, evidence-based and robust policies on food marketing and…
-
Digital policyWFA position paper on EU Digital Fairness Fitness Check
Read more about "WFA position paper on EU Digital Fairness Fitness Check"Potential policy positions that will guide WFA's advocacy on the Digital Fairness Act’s future legislative process as well as…
-
Inclusive MarketingHow will the cultural events of 2024 define your 2025?
Read more about "How will the cultural events of 2024 define your 2025?"2024 has been a whirlwind year of changes and challenges. WFA strategic partners, Creative Equals, share four key cultural…
-
Marketing to childrenRAC Programme Meeting Overview (November 2024)
Read more about "RAC Programme Meeting Overview (November 2024)"Meeting overview and presentations from WFA’s Responsible Advertising and Children (RAC) meeting on 27 November 2024.
-
Digital policyMarketing law
PAG Meeting Overview (November 2024)
Read more about "PAG Meeting Overview (November 2024)"Meeting overview and presentations from WFA’s Policy Action Group (PAG) meeting on 26 November 2024
Our upcoming events
See all events
-
Boasting over a 1700 marketing sourcing contacts around the world, the Sourcing Forum has been referred to as a group of “enlightened marketing procurement specialists”.
-
Discover the Future of Cross-Media Measurement
-
This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts, this series offers 101 sessions on modern marketing foundations relevant to Asia Pacific.
-
And featuring Vincent Letang of IPG, sharing their view ahead on Connected TV, in US and worldwide.
-
For senior marketers that lead or are involved in the capability building of their marketing teams.
-
For global/regional in-house agency leaders and specialists
About WFA
We are the only global network for marketers
We connect the best marketers from the world’s biggest brands and national associations from more than 60 markets. Together, we make marketing better by sharing unparalleled experiences, knowledge and leadership that are simply not available anywhere else. WFA represents 90% of global marketing communications spend.
Become a WFA member and get involved
You can’t solve every problem by yourself. That is why our members turn to the wisdom of our WFA network of global marketers. “You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out.” - Raja Rajamannar, CMO Mastercard.