About WFA Webinar: Global Marketing Production Trends for 2019

WFA Webinar: Global Marketing Production Trends for 2019 - About

Helping marketers understand the key macro issues impacting the industry.


Remote

As global marketers and procurement experts are trying to navigate the rapidly changing production landscape, it is important for brands to consider what’s happening in the creative industry that is affecting the way we produce content.

Throughout the year, APR, our guest speakers in this webinar, gather insights to define the trends that will help global marketers and procurement experts prepare for the 2019 challenges and modernize their approach to the production landscape; the main theme being preparing proper asset planning early in the production process and leveraging different approaches, different types of partners, and centralizing creative elements and operations.

Please find the recording here

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