Marketer of the Future 2025
Marketer of the Future
WFA CMO Forum is an exclusive, invitation-only network bringing together the most experienced and influential marketing leaders worldwide.
Request info on the ForumThe group brings together global Chief Marketing Officers, who exchange insights and experiences with a view to identifying practical solutions to their most pressing challenges.
The group also helps ensure that WFA priorities are properly aligned with the global CMO agenda. It oversees seminal WFA reports and initiatives designed to help CMOs drive better marketing that's linked to demonstrable business growth.
Join WFA and James Hurman, researcher and entrepreneur, for a spotlight on WFA members’ top priority – marketing effectiveness.
For global/regional Chief Marketing Officers
More information Sorry, this meeting is full.
WFA Forum Connect is returning to New York, bringing together WFA’s marketing communities around the common goal of better marketing effectiveness.
The group meets annually across the globe, including at the Cannes Lions Festival of Creativity.
Over recent WFA member meetings, marketing leaders from some of the world's biggest brand owners sat down to compare notes on a question every organisation is wrestling with right now: what does effective change actually look like, and how do you tell it apart from 'transformation theatre'? A few clear lessons emerged. Rob Dreblow, WFA's Global Head of Marketing Services, outlines six of them.
New research from WFA and LIONS reveals slow progress for many advertisers in prioritising creative excellence and identifying the role AI can play.
Just one in three are using AI to go beyond efficiencies to deliver better creative.
Six takeaways from WFA's first Forum Connect in India, which brought together CMOs, Media and Insights leaders from WFA's global network.
On 3 February, WFA’s world-class, cross-function knowledge exchange is heading to India in association with the Indian Society of Advertisers (ISA), with a brief to bring new ideas and inspiration to marketers.
WFA heads to Stockholm for its annual event for senior marketers from April 21-24
A round-up of what we learned at Forum Connect New York 2025.