weblog author

weblog author information

Laura Baeyens

weblog list by author

  1.    Keeping the faith in humanity (in marketing)

    Keeping the faith in humanity (in marketing)

    This year’s Most Contagious highlighted the need for empathy combined with data and insights to create impactful and award-winning campaigns that’s good for business and people. WFA’s Senior Communications Manager Laura Baeyens shares her top three takeouts from the conference.

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  2.    Walking the talk on climate change
    Sustainability

    Walking the talk on climate change

     Laura Baeyens, WFA's communications manager, shares on the WFA team’s sustainability journey and making the organisation’s operations carbon-neutral

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  3.    Web Summit 2017 round-up
    Brand reputation

    Web Summit 2017 round-up

    “AI can be the best, or the worst thing, ever to happen to humanity,” warns Stephen Hawking during the opening night of Web Summit 2017 in Lisbon.

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  4.    Web Summit 2017 in 10 tweets
    Brand reputationMarketing technologyMarketing technology

    Web Summit 2017 in 10 tweets

    Some soundbites for marketers from this year’s Web Summit in Lisbon

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  5.    “Gotta catch ‘em all!” 5 digital trends at dmexco 2016
    Digital media transformation

    “Gotta catch ‘em all!” 5 digital trends at dmexco 2016

    dmexco is the kind of digital marketing event you should prepare for in advance to get the most out of.

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