Log in for Spotlight: From fandom to growth: How inclusive marketing wins the World Cup moment

Name: Spotlight: From fandom to growth: How inclusive marketing wins the World Cup moment
Start: 2026-07-15T16:00:00+02:00
End: 2026-07-15T17:00:00+02:00

No account

If you do not have an account yet, you can create one. After signing up you will return here.

Create account

Get analysis, insight & opinions from the world's top marketers.

Download our latest research The Transformer's Paradox:

Download

NIVEA's Global VP, Tobias Collée, shares on the importance of humanity and cultural respect, as part of the Candid CMO series.

Read the interview

WFA at Cannes Lions 2026

June 22-25

See what's on

Outlook

WFA's media price inflation forecast tool

Download

WFA Forums and Communities bring peers together to address their priority issues and most pressing business challenges. These groups are client only, so no agencies, media or suppliers. They are conducted under Chatham House Rules and always under strict compliance with competition rules.

WFA initiatives are designed to drive positive change for the benefit of brand advertisers, people and society at large.

WFA events bring members together to exchange insight and engage with their peers on their priority issues.

WFA develops bespoke marketing and policy tools to help members benchmark performance, view forecasts and monitor policy and marketing trends.

Log in for Spotlight: From fandom to growth: How inclusive marketing wins the World Cup moment

Log in to your account

No account

Get analysis, insight & opinions from the world's top marketers.

WFA at Cannes Lions 2026

Outlook

Your website experience and privacy matter to us