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External event: Oxford Centre for the Future of Marketing Launch & Inaugural Annual Symposium
The University of Oxford is delighted to announce the launch of the Oxford Centre for the Future of Marketing (OCFM), a new global convening hub dedicated to advancing marketing innovation and impact through rigorous academic research and cross-sector collaboration.
Building on ten successful years of the Oxford Future of Marketing Initiative (FOMI), the Centre will bring together academics, business leaders, policymakers and industry partners to address some of the most important challenges shaping the future of marketing, business and society.
To mark this milestone, Oxford Saïd Business School will host the inaugural OCFM Annual Symposium on Friday 20 November 2026. The symposium will showcase leading research, industry collaborations and emerging perspectives on topics including marketing effectiveness, AI and emerging technologies, inclusive marketing practices, and future marketing leadership.
Date: 20 November 2026
Time: 09:30-17:00 pm
Location: Saïd Business School, University of Oxford
We would be delighted to welcome WFA members who are interested in the future of marketing, research, business innovation and societal impact.
Please register by contacting Michelle Thorpe on michelle.thorpe@sbs.ox.ac.uk.
