About Webinar: In search of the unicorn marketer

Webinar: In search of the unicorn marketer - About

Join us as we unveil WFA’s largest global study, focusing on the ‘marketer of the future’.


This project boasts qual interviews with some of the world’s leading CMOs and a quantitative study amongst almost 700 senior marketers from 32 countries around the world.

Independent research agency 2CV, will present the headline findings, from a project made possible through partnership with WFA’s network of national advertiser associations.
Building on this, two of the outstanding marketing leaders who contributed greatly towards the project, Syl Saller, CM&IO Diageo and Ivan Pollard, CMO General Mills, will share on what the findings means for CMOs, their teams and the wider industry.
We will then open the virtual floor for moderated questions from our attendees.

Speakers
• Syl Saller MBE, CM&IO Diageo
• Ivan Pollard, General Mills
• Sabine Cronick, 2CV
• Michael Murphy, 2CV
• Rob Dreblow, WFA (moderator)

10am New York | 3pm London | Other timezones - REGISTER HERE

Contact us

Upcoming events

  1. Webinar+: Crisis clinic – Managing your agency remuneration models during and after the Covid-19 crisis Remote

    03 Jun 2020

    Show more
  2. External Event: Contagious / Advice for the Next Decade Agencies & Partners

    03 Jun 2020

    Show more
  3. NAC remote session: Delivering membership value remotely in light of Covid-19 Remote

    09 Jun 2020

    Show more
  4. DSA Task Force Remote

    10 Jun 2020

    Show more
  5. Webinar: An introduction to the offshore market for creative production Remote

    25 Jun 2020

    Show more