About Spotlight: E-commerce content creation - setting up for success

Spotlight: E-commerce content creation - setting up for success - About

To support an efficient and effective e-commerce content creation strategy it is essential that brands establish a clearly defined workflow and engage the right creative and production partners. 


Join our guests at APR to hear insights on how to assess, build and improve e-commerce ecosystems as well as establish the right partner mix. The session will include a step-by-step walk-through of some points to consider and recommendations for success when appointing content partners and establishing efficient working practices in this space.

 Speakers:

  • Russell Sharpe – Group Director 
  • Luke Beauchamp – Regional Production Lead, Managing Advisor EMEA

11am New York | 4pm London | Other timezones

This webinar is for:
- WFA members
- Members of WFA national advertiser associations
- Clients of APR

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