In a ‘warts-and-all’ format under the Chatham House Rule, WFA’s Insight Forum provides peers the chance to come together to discuss and tackle common insights challenges and further our industry’s agenda.

In this session, WFA members will exchange knowledge about the dynamic between insights & analyics.

Niels Schillewaert (Managing Partner & co-founder Human8 – former InSites Consulting) will share key learnings from the latest joint project with WFA, looking at how client-side CMI teams can drive customer centricity, and business success, within their organisation.

Fernando Cobos (Global Consumer Journey Director at Essity) will share on the obstacles faced in the road to integrate Essity´s “traditional” Consumer Insights team with a new Digital Analytics team to unleash data potential.

This will be followed by a round-table discussion.

This session is dedicated to client-side insights & analytics senior leaders.

Click here for the full agenda.

9:00am London | 4:00pm Singapore | Other timezones

Invitation only. To register or to get more information, contact Ioana Danila i.danila@wfanet.org