About Digital Governance Exchange (DGX) New York

Digital Governance Exchange (DGX) New York - About

For senior experts from a broad range of functions, including marketing, legal, policy and compliance.

WFA’s Digital Governance Exchange brings together senior experts from a broad range of functions, including public affairs, marketing, legal and compliance to discuss digital governance challenges facing companies in a data-driven, hyper-connected world.

We're delighted that the 3rd DGX meeting of 2023 will take place in person in New York City on 27th of September from 9.30 to 16.00 ET. The meeting will be hosted in the Mastercard offices, located on 150 5th Ave, New York, NY 10011.

Topics of the day will include:

  • A fireside chat with Raja Rajamannar, Chief Marketing Officer, Mastercard and Caroline Louveaux, Chief Privacy & Data Responsibility Officer at Mastercard.
  • A panel discussion with Unilever, LVMH and Mastercard on recent state and federal privacy developments in the US, and opportunities and challenges for brands.
  • A look at how brands can integrate privacy and ethics into their responsible media efforts to improve compliance across their media supply chains, with WFA strategic partner Compliant.
  • A focus on the state of programmatic advertising supply chain transparency in the US and practical insights into how brands can reduce waste and improve efficiency with the ANA and Reckitt.
  • A workshop on the use of generative AI for marketing purposes and what marketers can do to mitigate reputational risks and ensure their use of AI is transparent and fair.

*Please note this meeting will be taking place in person only. If you have registered and you are no longer able to join, please let us know in advance. 

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