About Spotlight: The impact of AI on Production

Spotlight: The impact of AI on Production - About

Are we seeing genuine innovation or just greater efficiency?


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The first application of any new technology is usually to do old things in better ways, perhaps to save time or money, or both. But a more interesting application is when new technology is used to do new things; things that weren’t possible before. Many brands are exploring how AI can do the former but the most advanced are looking for genuine innovation.

Join Claire Randall & Oli Forder from Claire Randall Consulting to learn where and how AI could most benefit your brand across your production workflows.

10am New York | 3pm London | Other timezones

This webinar is open to:

  • WFA members
  • Brand members of WFA national advertiser associations

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