Spotlight: Understanding the Accounting Principles of the Rapidly Growing Retail Media Landscape

Spotlight: Understanding the Accounting Principles of the Rapidly Growing Retail Media Landscape

Media
1 minute read

In recent discussions around Retail Media it has become evidently clear that accounting principals within organisations has become a real challenge for advertisers (CPGs in particular).

Article details

  • Author:WFA

    WFA

Videos & webinars
27 September 2023

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Article details

  • Author:WFA

    WFA

Videos & webinars
27 September 2023

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