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WFA heads to Stockholm for its annual event for senior marketers from April 21-24
On 12 June, WFA held an engaging exchange of views with Martins Prieditis, Deputy Head of Unit at DG JUST on the upcoming proposal for an EU Digital Fairness Act. This important legislative proposal is expected to introduce new EU-wide rules on influencer marketing, ad personalisation, dark patterns and more.
Meeting overview and presentations from WFA’s Policy Action Group (PAG) meeting on 20 May 2025.
An overview of the Policy Forum held in Brussels on 19 March 2025
As part of WFA Global Marketer Week, our specialist forums will hold standalone forum sessions to discuss and develop workable solutions to help brand owners address the challenges facing each role.
Meeting overview and presentations from WFA’s Policy Action Group (PAG) meeting on 4 February 2025
Potential policy positions that will guide WFA's advocacy on the Digital Fairness Act’s future legislative process as well as next steps.
Meeting overview and presentations from WFA’s Policy Action Group (PAG) meeting on 26 November 2024
An overview of mechanisms and safeguards put in place by platforms to protect children and teens online. Based on publicly available data.
An overview of Ireland's Online Safety Code and its impact on advertisers and video-sharing platforms.