Overview of the Digital Governance Exchange (DGX) meeting held on 3 October 2018 in Singapore.

Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on 25 September 2018 in Brussels.

 Overview of the Media Forum held on 11 September 2019 in Cologne in conjunction with Dmexco.

 The following is a summary of discussions between our 20 CMOs on evolving partnerships during the CMO Forum in Cannes.

Overview of the Digital Governance Exchange (DGX) meeting held on June 28 2018 in New York.

 Overview of the Media Forum held in July 2018 in Barcelona.

Meeting headlines: 1. The global ‘media transformation’ imperative 2. “Brave new world, but it’s still your money” – recommendations to master data & tech 3. “Traditional ‘rules of recruitment’ do not apply” – overcoming people & capability challenges 4. “A two way street?” – in pursuit of best practice for global media transparency & contracts

 Meeting headlines: 1. Fair & motivating remuneration = better results 2. Understanding the 3 primary remuneration model constructs 3. Demystifying ZBB or Zero-Based Budgeting 4. Effective PBR requires co-created KPIs easily understood, and measured, by all parties 5. Content production: working with crowdsourcing platforms 6. Project Spring: “moving from what we’re buying to what we expect what we buy to do”