Posts about AVMSD

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WFA produces resources, research and guides across a wide range of emerging marketing topics and challenges. All the work is informed by WFA member input and developed in close cooperation with the best experts from across the industry.

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  1. Ireland’s Online Safety Code: Implications for advertisers
    Briefings & position papers
    Advertising & policyDigital policy

    Ireland’s Online Safety Code: Implications for advertisers

    WFA

    An overview of Ireland's Online Safety Code and its impact on advertisers and video-sharing platforms. 

    Read more about "Ireland’s Online Safety Code: Implications for advertisers"
  2. PAG Meeting Overview (November 2021)
    Event reports
    Advertising & policyDigital policySustainability

    PAG Meeting Overview (November 2021)

    WFA

    Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on 23 November 2021.

    Read more about "PAG Meeting Overview (November 2021)"
  3. AVMSD transposition: State of play and key implications for advertisers
    Report
    Advertising & policy

    AVMSD transposition: State of play and key implications for advertisers

    WFA

    An overview of ongoing Audiovisual Media Services Directive transposition processes and the implications for advertisers.

    Read more about "AVMSD transposition: State of play and key implications for advertisers"
  4. Google’s restrictions on food marketing to minors
    Report
    Advertising & policy

    Google’s restrictions on food marketing to minors

    WFA

    An overview of Google’s new food marketing policies and a comparative overview of Google’s nutrition criteria versus the EU Pledge nutrition criteria.

    Read more about "Google’s restrictions on food marketing to minors"
  5. PAG Meeting Overview (September 2020, Brussels)
    Report
    Advertising & policyDigital policy

    PAG Meeting Overview (September 2020, Brussels)

    WFA

    Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on 22 September 2020.

    Read more about "PAG Meeting Overview (September 2020, Brussels)"
  6. Product placement under the revised AVMSD – Briefing note
    Briefings & position papers
    Advertising & policy

    Product placement under the revised AVMSD – Briefing note

    WFA

    A briefing note on the transposition of the revised Audiovisual Media Services Directive (AVMSD), and the extension of product placement rules to user-generated videos.

    Read more about "Product placement under the revised AVMSD – Briefing note"
  7. Joint WFA-TIE position: product placement under the revised AVMSD
    Briefings & position papers
    Advertising & policy

    Joint WFA-TIE position: product placement under the revised AVMSD

    WFA

    A joint position paper with Toy Industries of Europe offering recommendations for the transposition of the revised Audiovisual Media Services Directive (AVMSD)

    Read more about "Joint WFA-TIE position: product placement under the revised AVMSD"
  8. PAG Meeting Overview (May 2020, Brussels)
    Event reports
    Advertising & policyDigital policy

    PAG Meeting Overview (May 2020, Brussels)

    WFA

    Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on 26th May 2020 in Brussels.

    Read more about "PAG Meeting Overview (May 2020, Brussels)"
  9. Revised AVMSD: Extension of product placement rules to UGC
    Advertising & policy

    Revised AVMSD: Extension of product placement rules to UGC

    WFA

    WFA discussion paper on the revised Audiovisual Media Services Directive

    Read more about "Revised AVMSD: Extension of product placement rules to UGC"
  10. RAC Programme Meeting Overview (February 2020)
    Event reports
    Advertising & policyDigital policyInclusive marketing

    RAC Programme Meeting Overview (February 2020)

    WFA

    Overview of the Responsible Advertising and Children (RAC) Programme meeting held on 19 February in Brussels.

    Read more about "RAC Programme Meeting Overview (February 2020)"
  11. WFA Priorities for the AVMSD Transposition
    Briefings & position papers
    Advertising & policyDigital policy

    WFA Priorities for the AVMSD Transposition

    WFA

    This document lays out key WFA priorities for the AVMSD Transposition.

    Read more about "WFA Priorities for the AVMSD Transposition"
  12. Brand safety, ePrivacy, AVMSD… WFA members’ policy priorities
    Expert opinion
    Advertising & policyDigital policy

    Brand safety, ePrivacy, AVMSD… WFA members’ policy priorities

    WFA

    In this article, you can find key take-outs from the last Policy Action Group (PAG) meeting and read about member priorities going forward.

    Read more about "Brand safety, ePrivacy, AVMSD… WFA members’ policy priorities"
  13. PAG Meeting Overview (November 2018, Brussels)
    Event reports
    Advertising & policyDigital policy

    PAG Meeting Overview (November 2018, Brussels)

    WFA

    Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on 20 November 2018.

    Read more about "PAG Meeting Overview (November 2018, Brussels)"
  14. PAG Meeting Overview (September 2018, Brussels)
    Event reports
    Advertising & policyDigital policyInclusive marketing

    PAG Meeting Overview (September 2018, Brussels)

    WFA

    Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on 25 September 2018 in Brussels.

    Read more about "PAG Meeting Overview (September 2018, Brussels)"
  15. PAG Meeting Overview (May 2018, Brussels)
    Event reports
    Advertising & policyDigital policyInclusive marketing

    PAG Meeting Overview (May 2018, Brussels)

    WFA

    Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on 2 May 2018 in Brussels.

    Read more about "PAG Meeting Overview (May 2018, Brussels)"
  16. PAG Meeting Overview (February 2018, Brussels)
    Event reports
    Advertising & policyDigital policyInfluencer marketing

    PAG Meeting Overview (February 2018, Brussels)

    WFA

    Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on 20 February 2018 in Brussels.

    Read more about "PAG Meeting Overview (February 2018, Brussels)"
  17. WFA position on reference to “minors” in context of reducing exposure to HFSS food advertising (2018)
    Briefings & position papers

    WFA position on reference to “minors” in context of reducing exposure to HFSS food advertising (2018)

    WFA

    Position paper on WFA's stance regarding the AVMSD revision 

    Read more about "WFA position on reference to “minors” in context of reducing exposure to HFSS food advertising (2018)"
  18. WFA top priorities for AVMSD trilogue discussions (2017)
    Advertising & policy

    WFA top priorities for AVMSD trilogue discussions (2017)

    WFA

    Priorities for WFA regarding the AVMSD revision.

    Read more about "WFA top priorities for AVMSD trilogue discussions (2017)"
  19. Expert opinion
    Advertising & policy

    Alcohol Marketing: 2016 Year in Review

    WFA

    There is increasing pressure on alcohol producers in light of marketing’s perceived role in encouraging underage consumption.

    Read more about "Alcohol Marketing: 2016 Year in Review"
  20. Webinar: AVMSD revision
    Video
    Advertising & policy

    Webinar: AVMSD revision

    WFA

    Everything you need to know about the revision of the EU AVMS Directive from the marketers' perspective

    Read more about "Webinar: AVMSD revision"
  21. Expert opinion
    Advertising & policy

    Alcohol Marketing: 2015 Year in Review

    WFA

    In June, the Responsible Marketing Pact, WFA’s flagship programme on responsible alcohol marketing, officially came into effect.

    Read more about "Alcohol Marketing: 2015 Year in Review"