Navigating the path to transformative Insights partnerships
Reaching the summit: Elevating the insights function with AI
WFA Insight Forum is a member-only network that brings together senior client-side insights & analytics leaders from WFA member companies. The group aims to elevate and champion the function by helping members accelerate business growth through strategic consultancy, foresight, insight-informed decision-making and peer learning.
Join the Forum
Join us for the first edition of Forum Connect in Mumbai, where we will be uniting WFA’s marketing communities around a common goal.
Inclusive insights are critical to understanding today’s diverse consumers and unlocking sustainable brand growth.
04 Mar 2026
Organisations have never had access to more data — yet many insights teams continue to struggle to translate that intelligence into confident, timely business decisions.
The Insight Forum is chaired by Joel Renkema, Global Head of Insights, Inter IKEA Group.
WFA members know that the strength of our forums lies in their focus: servicing specific client-side functions. But that very strength also risks exacerbating the global silos that we need to break down.
Overview of the Insight Forum held remotely, November 2024
This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts, this series offers 101 sessions on modern marketing foundations relevant to Asia Pacific. Designed for emerging leaders, from junior to mid-level professionals, looking to enhance their marketing skills and knowledge.
Overview of the Insight Forum held in Geneva, September 2024
New technology is changing the way the insights function works across the globe. Ioana Danila, Senior Manager, Global Insights at the WFA, explains how it is enabling a more strategic approach.
This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts, this series offers 101 sessions on modern marketing foundations relevant to Asia Pacific. Designed for emerging leaders, from junior to mid-level professionals, looking to enhance their marketing skills and knowledge.