WFA Marketing Capability Forum brings together senior global marketers that lead or are involved in the capability building of their marketing teams.
Join the ForumThe group shares learnings in relation to raising the marketing capability bar within WFA member organisations. This is done through developing internal skills, enabling a culture for learning, as well as measuring the performance and impact of capability building programmes. Value is delivered through research and reports, physical and remote forums, and online tools and benchmarking services.
For senior marketers that lead or are involved in the capability building of their marketing teams.
WFA’s Creator Forum brings together global and regional senior marketers with creator and influencer marketing within their remit.
The Marketing Capability Forum is chaired by Pawan Kumar Marella, Vice-President, Strategic Growth Initiatives, Marketing Capabilities & Innovation Excellence at Unilever.
WFA benchmark with insights on how to engage with relevant freelancer talent locally.
The WFA Sourcing Forum members met in New York on December 2018. The key topics include challenges of the sourcing functions, procurement as change agents and metrics modernization.
Advertisers have to produce more content, faster, better and with same or less budget. They also have to choose between a wide range of different types of resources to develop many forms of content.
The Slovenian Advertisers’ Association (SOZ) organised the 25th edition of their flagship event Golden Drum International Festival of Creativity that aims to gather and inspire both established and young European creatives.
Big Advertiser Report findings released at ANFO’s annual conference
WFA introduces the latest research results on data-driven marketing, in partnership with The Customer Feedback
