About WFA Forum Tokyo

WFA Forum Tokyo

Join members of WFA’s Asia Advisory Board as WFA makes its return to Tokyo.

WFA is convening an intimate, senior-level gathering in Tokyo on June 3rd, bringing together a select group of CMOs and marketing leaders from across Asia-Pacific.
This session is hosted in partnership with Dentsu, a strategic partner to WFA in the region, at their global headquarters in Tokyo.
The discussion will take place in person (not recorded) and operate within the framework of our competition law compliance policy. This is an invitation-only, closed-door session for client-side marketers only, designed to create space for open and honest conversation among peers facing similar challenges.
Our focus for the session is: The collaborative advantage in the next arc of marketing. The format will combine short keynotes, case studies, and group discussion, with ample time for exchange among peers. We will explore together:
  • CMOs as ecosystem orchestrators - challenges and emerging approaches;
  • Becoming your agency’s client of choice - what it takes on both sides;
  • Commercial models in the age of AI - shifting the focus from time spent to impact made.

Event Date: 

03 June 2026 

9.00 AM - 2.00 PM JST 

Tokyo 

For more information or to register your interest, please get in touch with Chrystal c.yeong@wfanet.org