About Webinar: Diversity & Representation - Ensuring Media & Advertising Supports Inclusion

Webinar: Diversity & Representation - Ensuring Media & Advertising Supports Inclusion - About

Join us on 24 January (10am New York | 3pm London) for a webinar about diversity and representation in media.


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Brands’ media planning & buying choices can play a significant role in supporting diversity and inclusion in the mainstream media landscape.‚Äč And conversely can have, often unintentionally, a negative impact too. 

There are clear Diversity, Equity and Inclusion (DEI) opportunities for advertisers to consider within their media choices.  

In this webinar we will be addressing how the media & advertising industry can support inclusion.

Speakers include:

  • Isabel Massey, Global Media Director, Marketing, Diageo
  • Jerry DaykinWFA Diversity Ambassador
  • Efrain Ayala, Global Diversity & Inclusion Director, Marketing, Reckitt
  • Christopher Kenna, CEO & Founder, Brand Advance

This session covered:

  • Inclusive audience planning: Ensuring audiences are diverse and inclusive at the planning stage
  • Supporting diverse voices: Making deliberate decisions & building partnerships
  • Balancing brand safety: Consciously managing brand suitability & safety alongside inclusion 
  • Measuring success: Measuring fairly, investing in research

Click here to view the recording.

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