Benchmark: Digital asset retention policies

Benchmark: Digital asset retention policies

Marketing Organisation & Strategy
1 minute read

This WFA member benchmark covers how long brands are keeping digital assets before deleting them i.e. their retention policies for digital assets.

Article details

  • Author:WFA

    WFA

Benchmarks & surveys
13 January 2020

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Associated topics

Tags: Marketing Organisation & StrategyMarketing procurementBenchmarks & surveys

Article details

  • Author:WFA

    WFA

Benchmarks & surveys
13 January 2020

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