Benchmark: Global Category Management - Artwork & pre-press Packaging design

Benchmark: Global Category Management - Artwork & pre-press Packaging design

Marketing Organisation & Strategy
1 minute read

This WFA member benchmark examines category management of packaging design, artwork (AW) and pre-press (PP).

Article details

  • Author:WFA

    WFA

Benchmarks & surveys
15 September 2020

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Associated topics

Tags: Agency managementProductionMarketing Organisation & StrategyMarketing procurementBenchmarks & surveys

Article details

  • Author:WFA

    WFA

Benchmarks & surveys
15 September 2020

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