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Filipinos celebrate the best in brand building
Read more about "Filipinos celebrate the best in brand building"PANA turns 60
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Argentina applauds successful brand comebacks
Read more about "Argentina applauds successful brand comebacks"CAA celebrates Advertiser’s Day in Argentina
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Marketing strategyMarketing strategyIn the spotlight: ANDA Chile’s Fernando Mora
Read more about "In the spotlight: ANDA Chile’s Fernando Mora"Meet Fernando Mora, President of ANDA
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British advertisers launch influencer research and toolkit
Read more about "British advertisers launch influencer research and toolkit"ISBA holds influencer event
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Dutch ad industry issues tender for new cross-media audience measurement
Read more about "Dutch ad industry issues tender for new cross-media audience measurement"BVA and other industry stakeholders release RfP
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Advertising & policyInclusive marketingGCC association tackles gender stereotypes in ads and advertising to children
Read more about "GCC association tackles gender stereotypes in ads and advertising to children"ABG elects new board
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Advertising & policyInclusive marketingAustralian association strengthens guidance on gender stereotypes
Read more about "Australian association strengthens guidance on gender stereotypes"AANA updates Code of Ethics
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Italian advertisers launch KPIs project globally
Read more about "Italian advertisers launch KPIs project globally"UPA project presented at the WFA National Associations Council meeting in Tokyo
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China association appoints new board
Read more about "China association appoints new board"Dr. Yang Hanping re-elected as CANA president
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Norwegians tackle ad industry delusions
Read more about "Norwegians tackle ad industry delusions"“The Ad Contrarian” headlines ANFO programmatic event
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Agency managementCódigo de buenas prácticas en licitaciones de agencias de publicidad (PERU)
Read more about "Código de buenas prácticas en licitaciones de agencias de publicidad (PERU)"El presente Código tiene como objetivo facilitar los procesos comerciales de Licitaciones entre Anunciantes y Agencias de Publicidad promoviendo las mejores prácticas dentro de un clima de confianza, respeto mutuo y libre competencia.
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Advertising & policyBrand purposeDigital policyAd techAgency managementBrand reputationGDPRValue of advertisingGlobal Media Charter
Read more about "Global Media Charter"The World Federation of Advertisers has published a Global Media Charter, designed to create the conditions for a marketing ecosystem that works better for brands and consumers.
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French industry addresses concerns in open letter to Google
Read more about "French industry addresses concerns in open letter to Google"Industry stakeholders share concerns regarding Google's implementation of the EU's new data protection regulation
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Global Marketer WeekMarketing strategyMarketing strategyIn the spotlight: APAN Portugal’s Manuela Botelho
Read more about "In the spotlight: APAN Portugal’s Manuela Botelho"Meet Manuela Botelho, Secretary General of APAN
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Zimbabwe unveils the country’s ‘superbrands’
Read more about "Zimbabwe unveils the country’s ‘superbrands’"MAZ recognises the country’s top 200 brands
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Turkish association re-elects Ahmet Pura as chairman
Read more about "Turkish association re-elects Ahmet Pura as chairman"RVD appoints new board
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Argentina welcomes new board
Read more about "Argentina welcomes new board"CAA re-elects Philip Pérez as President
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Global Marketer WeekNational advertiser associations gather in Tokyo
Read more about "National advertiser associations gather in Tokyo"WFA National Associations Council meeting closes Global Marketer Week 2018
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Brazilian advertisers name new board
Read more about "Brazilian advertisers name new board"New appointments as part of ABA’s 2020 project
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Global Marketer WeekPresident's AwardsWFA President’s Awards honour marketing leadership initiatives in seven countries
Read more about "WFA President’s Awards honour marketing leadership initiatives in seven countries"Advertiser Associations from Argentina, Japan, Morocco, Norway, Sweden, UK and the USA recognised for outstanding leadership
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Advertising & policyBrand purposeCannes LionsInclusive marketingA guide to progressive gender portrayals in advertising
Read more about "A guide to progressive gender portrayals in advertising"At the Cannes Lions Festival 2017, UN Women and a number of leading voices in the marketing and advertising industry including WFA, founded the Unstereotype Alliance. As part of WFA’s commitment to the Alliance we have developed this short guide which we hope will build awareness for the movement among our corporate members around the world, our national advertiser associations in sixty countries on six continents and the tens of thousands of brands represented by them at local level.
