Posts about Laura Baeyens

Industry knowledge

WFA produces resources, research and guides across a wide range of emerging marketing topics and challenges. All the work is informed by WFA member input and developed in close cooperation with the best experts from across the industry.

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  1. Canadians celebrate 100th anniversary
    News
    Global Marketer Week

    Canadians celebrate 100th anniversary

    WFA

    29 March marks the 100th anniversary of the Association of Canadian Advertisers

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  2. Chilean association welcomes new president
    News

    Chilean association welcomes new president

    WFA

    Fernando Mora is the new president of ANDA Chile

    Read more about "Chilean association welcomes new president"
  3. Swiss advertisers address the “always on” consumer
    News

    Swiss advertisers address the “always on” consumer

    WFA

    Association of Swiss Advertisers gathered 350 industry leaders in Zurich for annual conference

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  4. Finnish association appoints new board
    News

    Finnish association appoints new board

    WFA

    Association of Finish Advertisers re-elects Tommi Rytkönen as Chairman

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  5. Pakistan explores potential of Big Data and AI
    News

    Pakistan explores potential of Big Data and AI

    WFA

    Pakistan Advertisers Society holds flagship conference ‘Dig-it’

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  6. Belgian advertisers tackle global ad trends
    News

    Belgian advertisers tackle global ad trends

    WFA

    More than 1,400 professionals from the Belgian ad industry attended this year’s UBA Trends Day

    Read more about "Belgian advertisers tackle global ad trends"
  7. Industry celebrates creativity in Slovenia
    News

    Industry celebrates creativity in Slovenia

    WFA

    More than 1,200 professionals from the Slovenian ad industry attended this year's Slovenian Advertising Festival

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  8. Nigeria holds industry dialogue
    News

    Nigeria holds industry dialogue

    WFA

    Advertisers Association of Nigeria holds inaugural ADVAN Industry Dialogue

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  9. Press releases
    Global Marketer Week

    WFA Global Marketer Week 2018 to take place in Tokyo

    WFA

    Event returns to Asia on 15-18 May following Kuala Lumpur (2016) and Beijing (2011)

    Read more about "WFA Global Marketer Week 2018 to take place in Tokyo"
  10. Press releases
    Global Marketer Week

    Global marketers committed to increase online ad spend

    WFA

    Two thirds of big brands committed to increase online ad spend despite growing concerns around viewability, fraud and basic metrics

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  11. State of the Union at Global Marketer Week 2017
    Press releases
    Global Marketer Week

    State of the Union at Global Marketer Week 2017

    WFA

    David Wheldon, WFA President, CMO RBS

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  12. WFA announces changes to global leadership team
    Press releases
    Global Marketer Week

    WFA announces changes to global leadership team

    WFA

    New appointments to Executive Committee from AirAsia, Coty, Emirates, L’Oréal and RB

    Read more about "WFA announces changes to global leadership team"
  13. Mars, Unilever and Lego leading public affairs session at Global Marketer Week
    News
    Global Marketer Week

    Mars, Unilever and Lego leading public affairs session at Global Marketer Week

    WFA

    Global Marketer Week 2017 in Toronto will kick off with a public affairs session on 25 April to discuss the biggest policy challenges facing brand marketers today.

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  14. Brazilian association CEO in Marketing Hall of Fame
    News

    Brazilian association CEO in Marketing Hall of Fame

    WFA

    ABA Brazil's Sandra Martinelli added to the Brazilian Marketing Hall of Fame

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  15. Japanese association appoints new board
    News

    Japanese association appoints new board

    WFA

    JAA Japan re-elects Masatoshi Ito as President

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  16. Uruguayan advertisers elect new board
    News

    Uruguayan advertisers elect new board

    WFA

    Ignacio Rossi is the new president of CAU Uruguay

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  17. German association welcomes first digital lead
    News

    German association welcomes first digital lead

    WFA

    OWM Germany appoints Jenny Görlich as head of digital

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  18. Swedish advertisers name new marketing lead
    News

    Swedish advertisers name new marketing lead

    WFA

    Swedish Advertisers appoint Ulf Hermansson Samell as marketing director

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  19. Spain creates industry committee for better advertising practices online
    News

    Spain creates industry committee for better advertising practices online

    WFA

    AEA Spain holds first meeting of advertising industry committee

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  20. British advertisers tackle media challenges
    News

    British advertisers tackle media challenges

    WFA

    ISBA UK holds 29th edition of annual conference

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  21. Zimbabwe debunks ad industry myths
    News

    Zimbabwe debunks ad industry myths

    WFA

    MAZ Zimbabwe holds annual marketers luncheon

    Read more about "Zimbabwe debunks ad industry myths"