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Inclusive marketingBuenos Aires Declaration for Progressive Advertising
Read more about "Buenos Aires Declaration for Progressive Advertising"WFA and national advertiser associations in South America commit to action on harmful ad stereotypes
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Inclusive marketing
Declaración para una Publicidad Progresiva
Read more about "Declaración para una Publicidad Progresiva"La WFA y sus asociaciones de anunciantes latinoamericanos se comprometen a actuar sobre los estereotipos dañinos en la publicidad
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Advertising & policyBelgium unveils Digital Ad Trust label
Read more about "Belgium unveils Digital Ad Trust label"New initiative certifies websites that commit to responsible advertising practices
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Norway forms influencer marketing self-regulatory group
Read more about "Norway forms influencer marketing self-regulatory group"New committee will focus on addressing body image issues by enforcing guidelines for advertisers and influencers
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Media & analyticsBlockchain can create more efficiency and transparency in digital marketing, according to German study
Read more about "Blockchain can create more efficiency and transparency in digital marketing, according to German study"New OWM study emphasises need for industry-wide stakeholder involvement
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Agency managementItaly launches manual for tenders and client-agency relationships
Read more about "Italy launches manual for tenders and client-agency relationships"UPA’s new guide aims to help marketers foster transparent, honest and long-lasting partnerships
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Influencer marketingThe Netherlands publishes influencer marketing guide and checklist
Read more about "The Netherlands publishes influencer marketing guide and checklist"New white paper produced by bvA’s taskforce on influencer marketing
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CreativityBetter marketing takes centre stage in Finland
Read more about "Better marketing takes centre stage in Finland"MRKTNG Day 2019 conference puts focus on how marketing can be a force for good
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Advertising Council in Turkey launched
Read more about "Advertising Council in Turkey launched"Council holds first meeting in Ankara
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Global Marketer WeekWFA announces first speakers for Global Marketer Week Singapore 2020
Read more about "WFA announces first speakers for Global Marketer Week Singapore 2020"P&G and Mastercard to speak as annual showcase for global marketers heads to Singapore
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CreativityCannes LionsMarketing organisationMarketing leaders on the state of the industry
Read more about "Marketing leaders on the state of the industry"Top marketing leaders offer their views on the marketing organisation, the evolving client-agency relationship, balancing creativity and tech, and much more...
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Ioana Dănilă joins WFA as Marketing Insights Manager
Read more about "Ioana Dănilă joins WFA as Marketing Insights Manager"Ioana will work with WFA's marketing services team on the delivery of global research and insights to WFA members
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Spanish launch guide to improve online user experience
Read more about "Spanish launch guide to improve online user experience"New guide offers practical advice to improve perception of digital advertising
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Finnish association changes its name
Read more about "Finnish association changes its name"Mainostajien Liitto renames itself to Marketing Finland
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Slovak brands association merges with industry coalition on packaging and environment
Read more about "Slovak brands association merges with industry coalition on packaging and environment"SZZV assumes leadership of merged associations
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Nigerians address business growth in a volatile economy
Read more about "Nigerians address business growth in a volatile economy"ADVAN gathers local CMOs to tackle industry challenges
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Filipinos celebrate brands that “get personal”
Read more about "Filipinos celebrate brands that “get personal”"Levi’s Philippines win Grand PANAta Award
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Italians unveil big data management initiative for marketers
Read more about "Italians unveil big data management initiative for marketers"UPA’s “NESSIE” aims to help brands take back control of their data-driven marketing
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Advertising & policyInclusive marketingUnstereotype Alliance announces local chapters in South Africa and Turkey
Read more about "Unstereotype Alliance announces local chapters in South Africa and Turkey"Alliance members gather at Cannes Lions 2019
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Irish address data ethics in advertising
Read more about "Irish address data ethics in advertising"Data ethics of growing importance for global advertisers
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French creative lab rewards emotional works against incivility
Read more about "French creative lab rewards emotional works against incivility"Winning works of Creative Lab exhibited at Cannes Lions 2019
