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Value of advertisingAdvertising delivers powerful economic benefits across the EU
Read more about "Advertising delivers powerful economic benefits across the EU"New report finds that every Euro spent on advertising powers a seven-fold boost to GDP, encourages innovation, supports employment and helps fund vital services European advertising industry calls for moratorium on further advertising restrictions to ensure associated hidden costs can be assessed
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Digital policyTRUSTe / EDAA research shows digital advertising self-regulatory programme continues to improve consumer attitudes towards interest-based advertising
Read more about "TRUSTe / EDAA research shows digital advertising self-regulatory programme continues to improve consumer attitudes towards interest-based advertising"Industry Self-Regulatory Programme delivers favourable impression and increased trust in interest-based advertising and brands.
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New beginnings: UAE association relaunched
Read more about "New beginnings: UAE association relaunched"WFA News
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Greek advertisers warn against era of digital Darwinism
Read more about "Greek advertisers warn against era of digital Darwinism"WFA News
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Japanese association launches digital media committee
Read more about "Japanese association launches digital media committee"WFA News
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Kenyan advertisers reward the best in marketing
Read more about "Kenyan advertisers reward the best in marketing"WFA News
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Australian association welcomes new Board
Read more about "Australian association welcomes new Board"WFA News
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Moroccan advertisers hold largest digital gathering in Africa
Read more about "Moroccan advertisers hold largest digital gathering in Africa"WFA News
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A golden night for advertising in Paraguay
Read more about "A golden night for advertising in Paraguay"WFA News
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Uruguay honours advertising's most talented
Read more about "Uruguay honours advertising's most talented"WFA News
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Zimbabwe tackles marketing to the new generation consumer
Read more about "Zimbabwe tackles marketing to the new generation consumer"MAZ Zimbabwe holds annual marketing conference
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Global Marketer Week
WFA announces first speakers for Global Marketer Week
Read more about "WFA announces first speakers for Global Marketer Week"Coca-Cola, Mastercard and Pernod Ricard to speak as annual showcase for global marketers returns to North America Event celebrates the centennial of incorporation of the Association of Canadian Advertisers
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Global brands consolidate ad server rosters
Read more about "Global brands consolidate ad server rosters"Marketers reveal moves to simplify arrangements, improve reporting and monitoring alongside the ability to negotiate better pricing
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Zimbabwe association welcomes new president
Read more about "Zimbabwe association welcomes new president"WFA News
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US multicultural marketing alliance formed
Read more about "US multicultural marketing alliance formed"WFA News
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Australian association releases media transparency guidelines
Read more about "Australian association releases media transparency guidelines"WFA News
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Denmark rewards 'true' advertising
Read more about "Denmark rewards 'true' advertising"WFA News
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All eyes on programmatic in Norway
Read more about "All eyes on programmatic in Norway"WFA News
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Slovenia's new Golden Drum seeks to inspire
Read more about "Slovenia's new Golden Drum seeks to inspire"WFA News
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Nigerians award marketing excellence
Read more about "Nigerians award marketing excellence"WFA News
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Venezuelan awards judged by neuromarketing
Read more about "Venezuelan awards judged by neuromarketing"WFA News
