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WFA produces resources, research and guides across a wide range of emerging marketing topics and challenges. All the work is informed by WFA member input and developed in close cooperation with the best experts from across the industry.

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  1. Turkish association welcomes new Board

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  2. WFA Global Marketer Week to be held in Toronto in 2017

    UPDATE: Global Marketer Week in Toronto (#GMWTO) will take place from 25 to 28 April 2017Event coincides with centennial of incorporation of Association of Canadian Advertisers (ACA) and 150 years since Canadian independenceGMWTO marks first return to North America since 2012Since 2012, GMW has been held in Brussels, Sydney, Marrakech and Kuala Lumpur

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  3. WFA President warns brands not to lose sight of the basics

    State of the Union address highlights seven ways marketers are making their lives harder

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  4. Global marketers seek a new model for insights

    Research identifies key changes required to make insights more effective partners in driving brand growth

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  5. WFA announces changes to global leadership team

    New regional Vice-Presidents for APAC and AfricaNew appointments to board include representatives from Danone, AB InBev, Mondelez, Nissan, Pfizer and Visa

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  6. ASEAN marketers seek enhanced digital capabilities

    Survey highlights need to boost consumer insight, integrated activity planning, innovation, digital marketing and analytics to drive digital transformationResearch conducted in collaboration with national advertiser associations; respondents were regional and local marketers from brands that spend in excess of US$54b per annum globallyFull results to be released at Global Marketer Week- #GMWKL- in Kuala Lumpur on March 17th

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  7. Global Marketer Week: Public Affairs session to feature speakers from Google and UNICEF

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  8. WFA holds first meeting in Dubai

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  9. 20 WFA marketers on Campaign Asia's media A-list

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  10.    Portuguese conference takes on the new 3P's of marketing
    Creativity

    Portuguese conference takes on the new 3P's of marketing

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  11. Philippines association names new President and Board

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  12. Belgian association awarded for marketing excellence

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  13. Italian advertisers invest in culture

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  14. British advertisers review 2015 and look forward to 2016

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  15. Norway rewards marketing genius

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  16. Spanish association releases study on consumer perception

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  17. We Are Social reports on the state of digital in 2016

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  18. Food and beverage industry reports progress on commitments

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  19. WFA announces speakers for Global Marketer Week

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  20. Slovenia association names new Board president

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  21.    Moroccan advertisers hold African Digital Summit

    Moroccan advertisers hold African Digital Summit

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