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WFA produces resources, research and guides across a wide range of emerging marketing topics and challenges. All the work is informed by WFA member input and developed in close cooperation with the best experts from across the industry.

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  1. WFA shares session on global marketing procurement trends

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  2. McDonald's Europe CMO: "Strive to be a better marketer, not an MD"

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  3. Award-winning work starts with a creatively brave marketer

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  4. Advertising, the second most important service sub-sector in Spain

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  5. Italian online video library counts over 1,000 ads

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  6. Pakistan advertisers nominate new Secretary General

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  7. Creativity was king at Swiss annual meeting

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  8. ANDA Bolivia joins WFA

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  9. Highlights from the annual WFA National Associations Council

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  10.    Winners of the WFA's President's Award 2015
    Global Marketer WeekPresident's Awards

    Winners of the WFA's President's Award 2015

    WFA holds President’s Awards at Global Marketer Week in Marrakech

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  11. New national association representatives on WFA's Executive Committee

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  12. WFA launches new Global Knowledge Base

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  13. Changes at the helm of ANDA Venezuela

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  14. 50th anniversary for Spanish association

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  15. An interview with David Wheldon, WFA's new President

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  16. WFA Global Marketer Week to be held in Kuala Lumpur in 2016

    WFA's headline event returns to Asia-Pacific for third time in five years First Global Marketer Week to be held in South-East AsiaEvent will be co-hosted with Malaysian Advertisers Association

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  17. WFA research identifies Seven Deadly Sins of bad marketing

    Social media analysis reveals what really riles consumersPanel of experts seek to identify solutions

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  18. WFA reveals ground-breaking research into Africa's marketing challenges

    Global brands need to work harder to understand African consumers

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  19. WFA appoints Barclays marketer, David Wheldon, as new president

    New appointments to board include representatives from Deutsche Telekom, Grupo Bimbo, LVMH, Mundipharma, Philips and Shell

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  20. WFA sees corporate membership rise by over 10%

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  21. US Marketers increasing spend on native advertising

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