More than 100 organisations have come together behind the first-ever global diversity, equality and inclusion census of the marketing industry. WFA’s Camelia Cristache and Will Gilroy explain the size and importance of the initiative.

A new UK cross-industry initiative to improve the representation of Black people in marketing.

Create meaningful change by re-evaluating your own practices and taking action today. BRiM provides actionable advice to help anyone, no matter their level, improve the representation of Black people in marketing.

Record label teams up with Apple Music to offer speech therapy for kids through its songs

This article was originally published in Contagious I/O on 3 June 2021

Meeting overview from WFA’s Insight Forum meeting on 23 June 2021, which took place remotely.

Join WFA and behavioural science agency BVA Nudge Unit as they share the global and regional insights from the world’s first marketing and sustainability study created in partnership with 34 national advertiser associations.

Overview of the Digital Governance Exchange (DGX) meeting held remotely on 27 May 2021.

Is marketing at odds with sustainability? Thomas Lingard, Global Climate & Environment Director, Unilever, shares his view on how marketers can be a positive force for change.

Overview of the CMO Forum held remotely on June 2, 2021.

Moving from a savings outlook to a value-creation approach requires new methods of measuring progress. Building on discussions within WFA's Sourcing Forum, Simraan Kulkarni, WFA Sourcing Manager, shares on three areas where new metrics can be used.

WFA podcast host, David Wheldon, speaks with Lisa McKnight, SVP and Global Head of Barbie & Dolls at Mattel, Inc.