WFA member benchmark on Campaign Monitoring Best Practices

Absolutely—but not in the way some people seem to think, says Guardian columnist and brand strategist, Arwa Mahdawi

Overview of the Digital Governance Exchange (DGX) meeting held remotely on 9 September 2021.

Collaboration across various functions is critical for success and sustainability is no different, says Preeti Srivastav, Group Sustainability Director at Asahi Europe & International.

WFA member benchmark covering 1) recommended integrated creative agencies & 2) high level overview of compensation model for pitch submissions

Drinks companies Asahi Europe & International, Carlsberg Group and Pernod Ricard as well as IKEA have joined 13 other major multinationals in harnessing the power of marketing to drive change both internally and among consumers

National advertiser associations in 22 countries will also promote the scheme to local brands and share learnings of how marketers can lead on sustainability

Leading global marketers share five back-to-school tips with WFA’s Better Marketing Pod with David Wheldon

An overview of the inaugural meeting of the Planet Pledge Leaders' Forum held remotely on 2 September 2021.

 Laura Baeyens, WFA's communications manager, shares on the WFA team’s sustainability journey and making the organisation’s operations carbon-neutral

WFA worked with industry publication The Drum to identify this year’s Future 50, the best new marketing talent from around the world who are taking our industry forward.