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Slovenian association helps Ukrainian families through creative competition and NFTs
Read more about "Slovenian association helps Ukrainian families through creative competition and NFTs"SOZ converts creative works into NFTs to raise funds for Ukrainian families taking refuge in Slovenia
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ISBA and IPA launch ‘Pitch Positive Pledge’ to improve pitching outcomes
Read more about "ISBA and IPA launch ‘Pitch Positive Pledge’ to improve pitching outcomes"New pledge aims to improve transparency, mental wellbeing and quality of work and reduce costs and wastage in the pitching process
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Estonia celebrates the power of creativity
Read more about "Estonia celebrates the power of creativity"TULI’s Golden Egg highlighted the best marketing campaigns in Estonia out of over 800 submissions
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Advertising & policyInclusive marketingANA unveils guidelines for working with diverse suppliers
Read more about "ANA unveils guidelines for working with diverse suppliers"New guidelines aims to help marketers improve their ways of working with diverse media suppliers and strengthen their DEI strategy
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Call for nominations: The Drum Future 50, in partnership with WFA
Read more about "Call for nominations: The Drum Future 50, in partnership with WFA"Future 50 recognises the world’s best new marketing talent under the age of 30 or have only worked in marketing for less than 18 months
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Advertising & policyInclusive marketingUnstereotype Alliance launches Argentina chapter
Read more about "Unstereotype Alliance launches Argentina chapter"Signatories include Avon, Diageo, Mastercard, SAP and Unilever, with the Argentine Chamber of Advertisers (CAA) and Women in Advertising (MEP) as allies
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Malaysian association elects new president
Read more about "Malaysian association elects new president"Claudian Navin Stanislaus is the new president of MAA
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Estonian association creates toolkit to help companies communicate about Ukrainian products and products sold in support of Ukraine
Read more about "Estonian association creates toolkit to help companies communicate about Ukrainian products and products sold in support of Ukraine"TULI's toolkit aims to provide companies and grocers with graphics that are more consistent and visually recognisable to consumers looking to help Ukraine
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Advertising & policyCross-media measurementGlobal Marketer WeekSustainabilityNational industry associations from 29 countries gather in Athens
Read more about "National industry associations from 29 countries gather in Athens"WFA National Associations Council members discuss the leadership role of national associations in fostering a more sustainable advertising industry, including on climate action, online safety and media measurement.
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Global Marketer WeekWFA Global Marketer Week heads to Istanbul for 2023
Read more about "WFA Global Marketer Week heads to Istanbul for 2023"Event to take place from April 25 to 28
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WFA unveils new global leadership ahead of Global Marketer Week
Read more about "WFA unveils new global leadership ahead of Global Marketer Week"CMOs from Dole and Nestlé and President of Nigerian Association bolster leadership team as new regional Vice-Presidents
New appointments include senior marketing and policy executives from Bank of Africa, Danone, Ferrero, Grab, L’Oréal and Mars
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Global Marketer WeekWFA gears up for Global Marketer Week in Athens
Read more about "WFA gears up for Global Marketer Week in Athens"Speakers include marketing leaders from Mastercard, Procter & Gamble and Unilever
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Independent study shows low ad exposure to alcohol ads online
Read more about "Independent study shows low ad exposure to alcohol ads online"Global study using avatar technology predicts that just 0.82% of all ads online are for alcohol brands
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Only 1.45% of online ads served to children are for HFSS foods
Read more about "Only 1.45% of online ads served to children are for HFSS foods"The study conducted by research firm Nielsen, and commissioned by WFA, found extremely low levels of HFSS advertising online.
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WFA names new leadership for APAC
Read more about "WFA names new leadership for APAC"Dole Sunshine Co.’s Rupen Desai appointed WFA Regional VP and chair of the Asia Advisory Board
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Marketing capabilitiesWFA publishes marketing capabilities playbook
Read more about "WFA publishes marketing capabilities playbook"The First 100 Days of a Marketing Capability Leader builds on insights from seasoned capability leaders
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WFA calls on brands to reconsider media spend in Russia
Read more about "WFA calls on brands to reconsider media spend in Russia" -
Finnish ad industry publishes guidance on communicating about the Russia-Ukraine war
Read more about "Finnish ad industry publishes guidance on communicating about the Russia-Ukraine war"Marketing Finland and influencer marketing agencies aim to combat disinformation and racism on social media
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WFA launches global guide to media contracts excellence
Read more about "WFA launches global guide to media contracts excellence"The guide looks at ten areas of best practice around the world
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Marketing procurementMarketing procurementWFA names Kredo and McLachlan as new co-chairs of Sourcing Forum
Read more about "WFA names Kredo and McLachlan as new co-chairs of Sourcing Forum"Mars and P&G execs to take on the task of pushing further improvements in marketing procurement practices across the industry
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WFA President Emeritus David Wheldon awarded OBE
Read more about "WFA President Emeritus David Wheldon awarded OBE"The award recognises his work as WFA president and his wider contribution to the marketing industry over his illustrious 37 year career.
