Posts about Gabrielle Robitaille

Industry knowledge

WFA produces resources, research and guides across a wide range of emerging marketing topics and challenges. All the work is informed by WFA member input and developed in close cooperation with the best experts from across the industry.

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  1.    PAG Platform Policy Group Meeting Overview (July 2019, Brussels)
    Advertising & policyDigital policyPrivacy & tech

    PAG Platform Policy Group Meeting Overview (July 2019, Brussels)

    Overview of the Policy Action Group (PAG) Platform Policy Group meeting held on July 16th, 2019

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  2.    RAC Programme meeting overview (July 2019)
    Advertising & policyDigital policy

    RAC Programme meeting overview (July 2019)

    Overview of the Responsible Advertising and Children (RAC) Programme meeting held on July 10th, 2019 in Washington D.C.

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  3.    Setting up a digital hub? Don’t forget to plug in the people
    Marketing structureDigital media transformation

    Setting up a digital hub? Don’t forget to plug in the people

    In our fast-paced world, increasingly powered by artificial intelligence, your best bet as a marketer might just be a room full of dynamic human beings, Ranji David explains

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  4.    Data Ethics Board meeting overview (24 June 2019)
    Advertising & policyDigital policyData governance

    Data Ethics Board meeting overview (24 June 2019)

    Overview of the Data Ethics Board meeting held on June 24th, 2019

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  5.    Data Ethics Board meeting overview (6 June 2019)
    Advertising & policyDigital policyData governance

    Data Ethics Board meeting overview (6 June 2019)

    Overview of the Data Ethics Board meeting held on June 6th, 2019 in London

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  6.    DGX meeting overview (June 2019)
    Advertising & policyDigital policyPrivacy & tech

    DGX meeting overview (June 2019)

    Overview of the Digital Governance Exchange (DGX) meeting held on June 13th, 2019 in Singapore

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  7.    Sourcing Forum meeting overview (May 2019)
    Marketing procurementDigital media transformationMarketing procurement

    Sourcing Forum meeting overview (May 2019)

    Overview of the Sourcing Forum held on May 15th, 2019 in Nyon.

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  8.    The State of Advertising
    Advertising & policyAgency managementIn-housingMarketing structureDigital media transformation

    The State of Advertising

    WFA has teamed up with The Economist Group for a study into the current state of advertising. 

    Read more about "The State of Advertising"
  9.    GDPR represents the beginning, not the end, of the data privacy journey
    Advertising & policyDigital policyGDPR

    GDPR represents the beginning, not the end, of the data privacy journey

    The EU’s General Data Protection Regulation (GDPR) celebrates its first anniversary on May 25th, a natural moment to reflect on its impact.

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  10.    RAC Programme meeting overview (May 2019)
    Advertising & policyDigital policy

    RAC Programme meeting overview (May 2019)

    Overview of the Responsible Advertising and Children (RAC) Programme meeting held on May 8th, 2019 in Brussels

    Read more about "RAC Programme meeting overview (May 2019)"
  11.    PAG Meeting Overview (May 2019, Brussels)
    Advertising & policyDigital policyMarketing structure

    PAG Meeting Overview (May 2019, Brussels)

    Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on 7 May 2019 in Brussels.

    Read more about "PAG Meeting Overview (May 2019, Brussels)"
  12.    Data Ethics Board meeting overview (April 2019)
    Advertising & policyDigital policyData governance

    Data Ethics Board meeting overview (April 2019)

    Overview of the Data Ethics Board meeting held on April 8th, 2019

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  13.    Annual Report 2018
    Advertising & policyDigital policyMedia & analyticsCMO Forum

    Annual Report 2018

    WFA's annual report with marketing, policy and event highlights from 2018.

    Read more about "Annual Report 2018"
  14.    APAC Programmatic Maturity Report 2018
    Ad techMarketing technologyDigital media transformationMarketing technology

    APAC Programmatic Maturity Report 2018

    WFA member report. For additional details, please log in.

    Read more about "APAC Programmatic Maturity Report 2018"
  15.    Media Transformation Case Study: Deutsche Telekom
    Marketing strategyDigital media transformationMarketing organisationMarketing strategyMedia transformation

    Media Transformation Case Study: Deutsche Telekom

    This document examines the international ‘media transformation’ that Deutsche Telekom has been through over recent years and summarises obstacles and key learning.

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  16.    Data Ethics Board meeting overview (March 2019)
    Advertising & policyDigital policyData governance

    Data Ethics Board meeting overview (March 2019)

    Overview of the Data Ethics Board meeting held on March 21st, 2019 in London

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  17.    DGX Benchmark on email/newsletter tracking pixels
    Advertising & policyDigital policyData governancePrivacy & techGDPR

    DGX Benchmark on email/newsletter tracking pixels

     WFA member benchmark. For additional details, please log in.

    Read more about "DGX Benchmark on email/newsletter tracking pixels"
  18.    PAG Meeting Overview (February 2019, Brussels)
    Advertising & policyDigital policyInclusive marketing

    PAG Meeting Overview (February 2019, Brussels)

    Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on 26 February 2019 in Brussels.

    Read more about "PAG Meeting Overview (February 2019, Brussels)"
  19.    DGX meeting overview (March 2019)
    Advertising & policyDigital policyPrivacy & techGDPR

    DGX meeting overview (March 2019)

    Overview of the Digital Governance Exchange (DGX) meeting held on March 7th, 2019 in London

    Read more about "DGX meeting overview (March 2019)"
  20.    Data Ethics Board meeting overview (February 2019)
    Advertising & policyDigital policyData governance

    Data Ethics Board meeting overview (February 2019)

    Overview of the Data Ethics Board meeting held on February 15th, 2019

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  21.    Benchmark: Programmatic Practice & Proficiency in APAC
    Trends & forecastsMarketing strategyMarketing technologyDigital media transformationMarketing strategyMarketing technology

    Benchmark: Programmatic Practice & Proficiency in APAC

    23 senior client-side marketers and leaders across the Asia Pacific Region provided their responses to 6 questions on programmatic practices and proficiency

    Read more about "Benchmark: Programmatic Practice & Proficiency in APAC"