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Media Smart UK releases Body Image and Advertising resources
Read more about "Media Smart UK releases Body Image and Advertising resources"WFA News
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Brazil reignites marketing at ENA 2016
Read more about "Brazil reignites marketing at ENA 2016"WFA News
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Norwegian advertisers take on programmatic
Read more about "Norwegian advertisers take on programmatic"WFA News
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Italy: Advertising and theatre meet at UPA Assembly
Read more about "Italy: Advertising and theatre meet at UPA Assembly"WFA News
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Belgium rewards marketing ideas that work
Read more about "Belgium rewards marketing ideas that work"WFA News
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4 sourcing takeaways from ProcureCon Marketing 2016
Read more about "4 sourcing takeaways from ProcureCon Marketing 2016"On 14-15 June, WFA chaired the first two days of ProcureCon Marketing in London - a three-day event for marketing procurement specialists to come together and discuss a wide array of sourcing topics.
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WFA discusses value of advertising, ad standards with Chinese Vice Minister
Read more about "WFA discusses value of advertising, ad standards with Chinese Vice Minister"WFA News
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ANA questions agency transparency practices
Read more about "ANA questions agency transparency practices"Numerous non-transparent business practices, including cash rebates to media agencies, were found to be pervasive in a sample of the U.S. media ad-buying ecosystem
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British advertisers launch new client-agency contract
Read more about "British advertisers launch new client-agency contract"WFA News
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Nigerian association holds first marketing conference
Read more about "Nigerian association holds first marketing conference"WFA News
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Australian advertisers deconstruct marketing
Read more about "Australian advertisers deconstruct marketing"WFA News
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The Philippines award marketing excellence
Read more about "The Philippines award marketing excellence"WFA News
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Colombia ranks most effective advertisers of 2016
Read more about "Colombia ranks most effective advertisers of 2016"WFA News
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French association welcomes new Communications Director
Read more about "French association welcomes new Communications Director"WFA News
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Swedish advertisers showcase media expert teams
Read more about "Swedish advertisers showcase media expert teams"WFA News
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Swiss association launches code of conduct for media auditors
Read more about "Swiss association launches code of conduct for media auditors"WFA News
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Paraguay celebrates 50th issue of marketing magazine
Read more about "Paraguay celebrates 50th issue of marketing magazine"WFA News
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WFA comments on ANA research on media transparency
Read more about "WFA comments on ANA research on media transparency"WFA Press Release
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WFA comments on ANA research on media transparency
Read more about "WFA comments on ANA research on media transparency"WFA News
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WFA issues first advice for combatting ad fraud
Read more about "WFA issues first advice for combatting ad fraud"Ad fraud likely to exceed $50bn globally by 2025 on current trends second only to the drugs trade as a source of income for organized crime Advertisers are the only victims. Agencies, vendors and media owners still benefit, albeit unintentionally, from fees and commission when fraud occurs Brands should apply caution to their digital investment until the advertising technology industry takes decisive action to deal effectively with the problem
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WFA issues first advice for combatting ad fraud
Read more about "WFA issues first advice for combatting ad fraud"Ad fraud likely to exceed $50bn globally by 2025 on current trends second only to the drugs trade as a source of income for organized crime
