Posts about National Advertiser Associations

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WFA produces resources, research and guides across a wide range of emerging marketing topics and challenges. All the work is informed by WFA member input and developed in close cooperation with the best experts from across the industry.

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  1. Brazil elects new board
    News

    Brazil elects new board

    WFA

    ABA’s National Board, Superior Council, Rio Chapter and Committee Chairs shuffled

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  2. Turkey welcomes new executive committee
    News

    Turkey welcomes new executive committee

    WFA

    Colgate-Palmolive’s Ahmet Pura re-elected as RVD chairman

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  3. Estonian Marketing Association joins WFA
    Press releases

    Estonian Marketing Association joins WFA

    WFA

    TULI Estonia among WFA’s global network of national industry associations in 60 countries

    Read more about "Estonian Marketing Association joins WFA"
  4. Colombia applies pressure to inadequate representation in advertising
    News
    Advertising & policyInclusive marketing

    Colombia applies pressure to inadequate representation in advertising

    WFA

    ANDA Colombia launches guide to stamp out stereotypes in marcomms

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  5. French update programme to make marketing FAIReR
    News
    Advertising & policyInclusive marketingSustainability

    French update programme to make marketing FAIReR

    WFA

    Union des marques and FAIRe signatories strengthen commitments to responsible marketing

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  6. Philippine association elects new president
    News

    Philippine association elects new president

    WFA

    Marvin Tiu Lim is the new president of PANA

    Read more about "Philippine association elects new president"
  7. Swiss advertisers advise on identifying real clicks
    News

    Swiss advertisers advise on identifying real clicks

    WFA

    Association of Swiss Advertisers launches whitepaper on classifying ad impressions

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  8. Norway wants to take you back to school
    News
    Advertising & policyDigital policy

    Norway wants to take you back to school

    WFA

    ANFO launches certification in responsible marketing and data privacy

    Read more about "Norway wants to take you back to school"
  9. Consumers run the show at Japan’s advertising awards
    News

    Consumers run the show at Japan’s advertising awards

    WFA

    Japan Advertisers Association holds its 58th JAA Awards

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  10. South Africa and Unstereotype Alliance write a new chapter in the fight for equality
    News
    Advertising & policyInclusive marketing

    South Africa and Unstereotype Alliance write a new chapter in the fight for equality

    WFA

    Marketing Association of South Africa launch the third Unstereotype Alliance national chapter

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  11. In the spotlight: Danish Association of Advertisers’ Holger Wilcks
    Expert opinion

    In the spotlight: Danish Association of Advertisers’ Holger Wilcks

    Holger Wilcks

    Meet Holger Wilcks, CEO of Dansk Annoncørforening

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  12. France sets standard for measuring marketing effectiveness
    News

    France sets standard for measuring marketing effectiveness

    WFA

    Union des marques launches platform for measuring marcomms effectiveness

    Read more about "France sets standard for measuring marketing effectiveness"
  13. Colombia’s bid for self-regulation given the thumbs-up
    News
    Advertising & policy

    Colombia’s bid for self-regulation given the thumbs-up

    WFA

    ANDA Colombia’s ‘Autocontrol’ Commission approved by industry and government

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  14. Norway exposes buzzwords that should buzz off
    News

    Norway exposes buzzwords that should buzz off

    WFA

    Norwegian marketers reveal the buzzwords that bombarded them in 2019

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  15. Personalisation is U.S. marketing word of the year
    News

    Personalisation is U.S. marketing word of the year

    WFA

    Prominent runner-up’s included ‘equality’, ‘inclusion’, ‘data’, and ‘in-house’

    Read more about "Personalisation is U.S. marketing word of the year"
  16. Brazil mobilises marketers to transform organisational cultures
    News

    Brazil mobilises marketers to transform organisational cultures

    WFA

    ABA releases report to help advertising adapt to a world in flux

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  17. Pakistan reflects on a great year and looks to the future
    News

    Pakistan reflects on a great year and looks to the future

    WFA

    Pakistan Advertisers Society holds Executive Council elections

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  18. In the spotlight: ABA Brazil’s Sandra Martinelli
    Expert opinion

    In the spotlight: ABA Brazil’s Sandra Martinelli

    Sandra Martinelli

    Meet Sandra Martinelli, Executive President of the Brazilian Association of Advertisers (ABA)

    Read more about "In the spotlight: ABA Brazil’s Sandra Martinelli"
  19. Unstereotype Alliance launches in Turkey
    News
    Advertising & policyInclusive marketing

    Unstereotype Alliance launches in Turkey

    WFA

    Signatories include Avon, Coca-Cola, Colgate-Palmolive, Johnson & Johnson, P&G, Unilever and Vodafone

    Read more about "Unstereotype Alliance launches in Turkey"
  20. German report causes a buzz on purpose
    News
    Brand purpose

    German report causes a buzz on purpose

    WFA

    OWM warns marketers that supporting a social purpose is essential for survival

    Read more about "German report causes a buzz on purpose"
  21. The UK launches cross-media measurement programme
    News
    Advertising & policyCross-media measurement

    The UK launches cross-media measurement programme

    WFA

    ISBA puts Cross Media Research Group principles to the test

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