Posts about Latin America

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WFA produces resources, research and guides across a wide range of emerging marketing topics and challenges. All the work is informed by WFA member input and developed in close cooperation with the best experts from across the industry.

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  1.    It’s time for radical innovation
    Sustainability

    It’s time for radical innovation

    Brands could create long-term wins through product, service and business model innovation.

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  2.    LATAM mapping: Regulatory efforts to restrict food marketing in Latin America
    Advertising & policy

    LATAM mapping: Regulatory efforts to restrict food marketing in Latin America

    This mapping provides an overview of the latest regulatory developments and industry commitments in Latin America.

    Read more about "LATAM mapping: Regulatory efforts to restrict food marketing in Latin America"
  3.    Briefing: New Mexican media transparency law
    Advertising & policy

    Briefing: New Mexican media transparency law

    A new Mexican Media Transparency Law was published in the Federal Official Diary on April 30th, 2021 and goes into effect in early September. This legislation focuses on transparency and preventing “bad practices” in the industry.

    Read more about "Briefing: New Mexican media transparency law"
  4.    Spotlight on marketing and sustainability: bridging the gaps around the world
    Advertising & policyMarketing structureSustainabilityCMO ForumMarketing operations

    Spotlight on marketing and sustainability: bridging the gaps around the world

    Join WFA and behavioural science agency BVA Nudge Unit as they share the global and regional insights from the world’s first marketing and sustainability study created in partnership with 34 national advertiser associations.

    Read more about "Spotlight on marketing and sustainability: bridging the gaps around the world"
  5.    RAC Programme Meeting Overview (May 2021)
    Advertising & policy

    RAC Programme Meeting Overview (May 2021)

    Overview of the Responsible Advertising and Children (RAC) Programme meeting held remotely on 19 May 2021.

    Read more about "RAC Programme Meeting Overview (May 2021)"
  6.    PAG Meeting Overview (February 2021)
    Advertising & policyDigital policy

    PAG Meeting Overview (February 2021)

    Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on 23 February 2021.

    Read more about "PAG Meeting Overview (February 2021)"
  7.    RAC Programme Meeting Overview (February 2021)
    Advertising & policy

    RAC Programme Meeting Overview (February 2021)

    Overview of the Responsible Advertising and Children (RAC) Programme meeting held remotely on 10 February 2021.

    Read more about "RAC Programme Meeting Overview (February 2021)"
  8.    Webinar: 10 trends shaping food marketing regulation in 2020

    Webinar: 10 trends shaping food marketing regulation in 2020

    A closer look at the latest regulatory trends to restrict food and beverage marketing as a response to the global obesity challenge

    Read more about "Webinar: 10 trends shaping food marketing regulation in 2020"
  9.    RAC Programme Meeting Overview (November 2020)
    Advertising & policyDigital policy

    RAC Programme Meeting Overview (November 2020)

    Overview of the Responsible Advertising and Children (RAC) Programme meeting held remotely on 18 November 2020.

    Read more about "RAC Programme Meeting Overview (November 2020)"
  10.    Webinar: El uso de datos y la publicidad: ¿qué depara el futuro para las marcas?
    Advertising & policyDigital policyPrivacy & tech

    Webinar: El uso de datos y la publicidad: ¿qué depara el futuro para las marcas?

    Esta sesión abordará algunas de las últimas leyes y mejores prácticas con respecto al uso de datos, presentando las últimas novedades a nivel mundial con especial énfasis en la nueva ley brasileña de protección de datos

    Read more about "Webinar: El uso de datos y la publicidad: ¿qué depara el futuro para las marcas?"
  11.    Webinar: Diversidad e inclusion en la industria publicitaria
    Advertising & policyInclusive marketing

    Webinar: Diversidad e inclusion en la industria publicitaria

    ¿Qué pueden hacer las marcas para intensificar sus esfuerzos de diversidad e inclusión?

    Read more about "Webinar: Diversidad e inclusion en la industria publicitaria"
  12.    DGX meeting overview (October 2020)
    Advertising & policyDigital policyPrivacy & tech

    DGX meeting overview (October 2020)

    Overview of the Digital Governance Exchange (DGX) meeting held remotely on 21 October, 2020

    Read more about "DGX meeting overview (October 2020)"
  13.    Webinar: The Economist presents The World in 2021
    Advertising & policyDigital policyMarketing strategyMarketing strategy

    Webinar: The Economist presents The World in 2021

    The Economist’s predictive look to the year ahead. Tom Standage shares key insights from the upcoming The Economist report this November

    Read more about "Webinar: The Economist presents The World in 2021"
  14.    DGX Benchmark: EU-US Data Transfers
    Advertising & policyDigital policyPrivacy & tech

    DGX Benchmark: EU-US Data Transfers

    This WFA member benchmark covers member experiences regarding data transfers between the EU and the US.

    Read more about "DGX Benchmark: EU-US Data Transfers"
  15.    RAC Programme Meeting Overview (September 2020)
    Advertising & policyDigital policyInclusive marketing

    RAC Programme Meeting Overview (September 2020)

    Overview of the Responsible Advertising and Children (RAC) Programme meeting held remotely on 23 September 2020.

    Read more about "RAC Programme Meeting Overview (September 2020)"
  16.    DGX meeting overview (September 2020)
    Advertising & policyDigital policyPrivacy & tech

    DGX meeting overview (September 2020)

    Overview of the Digital Governance Exchange (DGX) meeting held remotely on 9 September, 2020.

    Read more about "DGX meeting overview (September 2020)"
  17.    ABA Manual for compliance with Brazil’s Data Protection Law
    Advertising & policyDigital policyPrivacy & tech

    ABA Manual for compliance with Brazil’s Data Protection Law

    Brazilian advertiser association ABA produces manual for compliance with the LGPD

    Read more about "ABA Manual for compliance with Brazil’s Data Protection Law"
  18.    DGX Benchmark: CCPA and online behavioural advertising
    Advertising & policyDigital policyAd techPrivacy & tech

    DGX Benchmark: CCPA and online behavioural advertising

    This WFA member benchmark covers how members are reacting to the California Consumer Privacy Act (CCPA) and its impact on online behavioural advertising.

    Read more about "DGX Benchmark: CCPA and online behavioural advertising"
  19.    Webinar: California Consumer Privacy Act - insights for advertisers
    Advertising & policyTrends & forecastsDigital policyPrivacy & tech

    Webinar: California Consumer Privacy Act - insights for advertisers

    Hear from Dan Jaffe, Group EVP Government Relations, ANA (US advertiser association) on key elements of the California Consumer Privacy Act (CCPA) and receive insights on what companies need to do to prepare.

    Read more about "Webinar: California Consumer Privacy Act - insights for advertisers"
  20.    Webinar: Regulatory pressures on food and beverage marketing around the globe
    Advertising & policyTrends & forecasts

    Webinar: Regulatory pressures on food and beverage marketing around the globe

    This webinar covers regulatory trends that may fundamentally restrict food and beverage companies’ longer term ability to connect with consumers in key markets around the globe.

    Read more about "Webinar: Regulatory pressures on food and beverage marketing around the globe"
  21.    RAC Programme meeting overview (November 2019)
    Advertising & policyDigital policyInclusive marketing

    RAC Programme meeting overview (November 2019)

    Overview of the Responsible Advertising and Children (RAC) Programme meeting held on November 27, 2019 in Brussels

    Read more about "RAC Programme meeting overview (November 2019)"