Posts about Transparency in Political Advertising

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WFA produces resources, research and guides across a wide range of emerging marketing topics and challenges. All the work is informed by WFA member input and developed in close cooperation with the best experts from across the industry.

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  1. Marketing policy can no longer be an afterthought
    Expert opinion
    Advertising & policyBrand reputation

    Marketing policy can no longer be an afterthought

    Gabrielle Robitaille

    The world is becoming increasingly volatile and brands cannot afford to ignore the strategic power of proactive policy approaches, says Gabrielle Robitaille, Director of Policy at WFA.

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  2. EU rules on the transparency and targeting of political advertising: what are they and why are they relevant for advertisers?
    Briefings & position papers
    Digital policy

    EU rules on the transparency and targeting of political advertising: what are they and why are they relevant for advertisers?

    WFA

    WFA has developed a briefing on the EU regulation on the transparency and targeting of political advertising that outlines key provisions relevant for advertisers.

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  3. WFA amendment suggestions for the proposal on the transparency and targeting of political advertising
    Briefings & position papers

    WFA amendment suggestions for the proposal on the transparency and targeting of political advertising

    WFA

    WFA’s amendments suggestions on the European Commission proposal for a regulation on the transparency and targeting of political advertising

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