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News

WFA produces resources, research and guides across a wide range of emerging marketing topics and challenges. All the work is informed voluntarily by WFA member input and developed in close cooperation with some of the best experts from across the industry.

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  1. News

    Brazil reignites marketing at ENA 2016

    WFA News

    Read more about "Brazil reignites marketing at ENA 2016"
  2. News

    Norwegian advertisers take on programmatic

    WFA News

    Read more about "Norwegian advertisers take on programmatic"
  3. News

    Italy: Advertising and theatre meet at UPA Assembly

    WFA News

    Read more about "Italy: Advertising and theatre meet at UPA Assembly"
  4. News

    Belgium rewards marketing ideas that work

    WFA News

    Read more about "Belgium rewards marketing ideas that work"
  5. News

    WFA discusses value of advertising, ad standards with Chinese Vice Minister

    WFA News

    Read more about "WFA discusses value of advertising, ad standards with Chinese Vice Minister"
  6. News

    ANA questions agency transparency practices

    Numerous non-transparent business practices, including cash rebates to media agencies, were found to be pervasive in a sample of the U.S. media ad-buying ecosystem

    Read more about "ANA questions agency transparency practices"
  7. News

    British advertisers launch new client-agency contract

    WFA News

    Read more about "British advertisers launch new client-agency contract"
  8. News

    Nigerian association holds first marketing conference

    WFA News

    Read more about "Nigerian association holds first marketing conference"
  9. News

    Australian advertisers deconstruct marketing

    WFA News

    Read more about "Australian advertisers deconstruct marketing"

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