Insight Forum

WFA Insight Forum

WFA Insight Forum is a member-only network that brings together senior client-side insights & analytics leaders from WFA member companies. The group aims to elevate and champion the function by helping members accelerate business growth through strategic consultancy, foresight, insight-informed decision-making and peer learning.

Join the Forum

Key resources

Navigating the path to transformative Insights partnerships

Navigating the path to transformative Insights partnerships

Insights can make the difference between seizing an opportunity and missing the market.
See more
Reaching the summit: Elevating the insights function with AI

Reaching the summit: Elevating the insights function with AI

New technology is changing the way the insights function works across the globe.
See more
Organising the insights function for maximum business impact

Organising the insights function for maximum business impact

Pprovides a clear roadmap that enables global insights leaders to deliver maximum impact.
See more

Upcoming Forum events

  1. WFA Forum Connect

    Mumbai India

    03 Feb 2026

    Join us for the first edition of Forum Connect in Mumbai, where we will be uniting WFA’s marketing communities around a common goal.

    More information Sorry, the registration period is over.

  2. Inclusive insights for growth: Moving closer to all consumers

    10 Feb 2026

    There are places available. Inclusive case studies

    Inclusive insights are critical to understanding today’s diverse consumers and unlocking sustainable brand growth.

    More information Register for this meeting

  3. WFA webinar: From data overload to insights with impact: Powering confident business decisions in 2026

    04 Mar 2026

    There are places available.

    Organisations have never had access to more data — yet many insights teams continue to struggle to translate that intelligence into confident, timely business decisions.

    More information Register for this meeting

The Insight Forum is chaired by Joel Renkema, Global Head of Insights, Inter IKEA Group.

See more Forum resources

Related content

RSS Feed
  1. Survey on Media Governance and Guardianship
    Benchmark
    1 June 2017 at 00:00
    Advertising & policyCross-media measurementMedia & analytics

    Survey on Media Governance and Guardianship

     WFA member survey. For additional details, please log in.

    Read more about "Survey on Media Governance and Guardianship"
  2. Survey on Online Advertising Effectiveness
    Benchmark
    1 June 2017 at 00:00
    Ad techMedia & analytics

    Survey on Online Advertising Effectiveness

       WFA member survey. For additional details, please log in.

    Read more about "Survey on Online Advertising Effectiveness"
  3. A marketer's guide to ePrivacy (2017)
    Report
    12 April 2017 at 00:00
    Advertising & policyDigital policyAd techPrivacy & techGDPR

    A marketer's guide to ePrivacy (2017)

    An overview of some of the key elements of the proposed ePrivacy revision.

    Read more about "A marketer's guide to ePrivacy (2017)"
  4. Recommendations to master data & tech (2017)
    Report
    11 April 2017 at 00:00
    Digital policyAd techMedia & analyticsData governancePrivacy & techGlobal Marketer WeekMarketing technologyDigital media transformationMarketing technology

    Recommendations to master data & tech (2017)

    The Data & Technology workshops considered how organisations should be approaching their technology and programmatic model choices; how they might adopt processes to better exploit data, and how can this account for global vs local structures.

    Read more about "Recommendations to master data & tech (2017)"
  5. Programmatic management fee benchmarking
    Benchmark
    24 March 2017 at 00:00
    Ad techCross-media measurementMedia & analytics

    Programmatic management fee benchmarking

     WFA member benchmark. For additional details, please log in.

    Read more about "Programmatic management fee benchmarking"
  6. A survey on Social Listening - Tools, Techniques, Metrics & Challenges
    Benchmark
    24 March 2017 at 00:00
    Media & analytics

    A survey on Social Listening - Tools, Techniques, Metrics & Challenges

    WFA member benchmark. For additional details, please log in.

    Read more about "A survey on Social Listening - Tools, Techniques, Metrics & Challenges"

Chairperson

  • Joel Renkema

    Joel Renkema

    Global Head of Insights, Inter IKEA Group

WFA Contact