WFA Policy Action Group (PAG) brings together policy, regulatory and governmental affairs leads from WFA corporate and national association members to address regulatory topics related to marketing communications.
Join the GroupThrough PAG, WFA coordinates advocacy efforts, develops common positions on regulatory and policy challenges affecting advertising and marketing, and engages with policymakers and global institutions to champion a proportionate and fair marketing ecosystem which balances the needs of brands and consumers.
For senior experts from a broad range of functions, including marketing, legal, policy and compliance.
Join us in New York for this in-person AI Community meeting. This is an invite-only event.
An overview of some of the key elements of the proposed ePrivacy revision.
The Value of Advertising quantifies the economic impact of advertising, both across Europe and in a selection of other developed markets.
Member only content - please log in to view this study.
Everything you need to know about the revision of the EU AVMS Directive from the marketers' perspective
