Italians offer graduates free marcomms training

For the third consecutive year, Utenti Pubblicità Associati (UPA), Italy's Association of Advertisers, offers 24 young graduates the opportunity to participate for free in an advanced training course on Business Communication in the Network Society, as part of the activities carried out through their UPA Formazione program, which for the last 25 years has been providing the platform and tools to develop the skills and competencies of young marketing professionals.

The course, taught by university professors and some of the most skilled experts in business and communication in Italy, aims to ensure the qualification needed for new recruits to manage strategic brand communication at a time where technology and digital skills are critical for brands and businesses.

The training is organized in collaboration with the Bologna Business School, ExpoLAB Catholic University and the University of Languages and Communication and will take place between February and June 2015 in Milan.

For more information visit the UPA Formazione blog or get in contact with UPA.