Media Forum Meeting Overview London February 2017

Media Forum Meeting Overview London February 2017

1 minute read

 Meeting headlines: 1. Devising a new Code Of Conduct for the media industry 2. “The contractual foundation of the industry is deficient” – global trends in media transparency 3. Making a success of the in-house programmatic model & technology selection OTHER ITEMS & ACTIONS: - How to utilize AI in media planning - How the ePrivacy directive will impact the digital advertising ecosystem

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Event reports
8 February 2017

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Article details

Event reports
8 February 2017