Benchmark: Customer Data Platforms (CDP)

Benchmark: Customer Data Platforms (CDP)

Marketing Organisation & Strategy
1 minute read

This benchmarks covers how WFA members handle the internal administration and management of Customer/Marketing Data Platforms.

Article details

  • Author:WFA

    WFA

Benchmarks & surveys
12 February 2020

This content is exclusively available for WFA members.

Article details

  • Author:WFA

    WFA

Benchmarks & surveys
12 February 2020

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