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National Associations in India, UK, Norway and Morocco change leadership
Four national associations have announced significant leadership transitions.
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The ISA (India), ISBA (UK), ANFO (Norway) and GAM (Morocco) have each appointed new leadership in recent months.
India: Atul Agrawal appointed CEO of ISA
The Indian Society of Advertisers (ISA) has appointed Atul Agrawal as Chief Executive Officer, effective 2 January 2026. Atul brings nearly 40 years of experience in brand, media and corporate communications, including senior roles across Hindustan Lever and the Tata Group.
United Kingdom: Simon Michaelides becomes ISBA Director General
Simon Michaelides has been appointed Director General of ISBA, succeeding Phil Smith. Simon previously served as ISBA non-executive director and council member (2020–2023). His appointment was announced June 2025, with Phil Smith transitioning to focus on chairing Origin, ISBA's cross-media measurement platform.
Norway: Aina Lemoen Lunde appointed CEO of ANFO
Norway's ANFO has appointed Aina Lemoen Lunde as Chief Executive Officer, effective 1 November 2025. The appointment was announced 18 September 2025, she succeeds Jan Morten Drange. Aina was previously EVP Group Brand, Marketing and Sales for DNB, Norway's largest bank.
Morocco: Mehdi Yaroub elected President of GAM
The Groupement des Annonceurs du Maroc (GAM) has elected Mehdi Yaroub, Marketing Director at Renault Maroc, as President on 6 October 2025. He succeeds Youssef Cheikhi. Mehdi leads an eight-member Executive Bureau with a mandate to drive innovation and strengthen industry standards across the African advertising ecosystem.
