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Philippine association names new Executive Director
Read more about "Philippine association names new Executive Director"WFA News
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Indian advertisers appoint new chairman
Read more about "Indian advertisers appoint new chairman"WFA News
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Venezuelan association elects new president and Board
Read more about "Venezuelan association elects new president and Board"WFA News
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Malaysian advertisers tackle ad fraud
Read more about "Malaysian advertisers tackle ad fraud"WFA News
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Chile honours commitments to responsible marketing
Read more about "Chile honours commitments to responsible marketing"WFA News
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Moroccan association to launch environmental initiative ahead of COP22
Read more about "Moroccan association to launch environmental initiative ahead of COP22"WFA News
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Brazil debates on branding in the age of innovation
Read more about "Brazil debates on branding in the age of innovation"WFA News
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Industry launches Coalition for Better Ads
Read more about "Industry launches Coalition for Better Ads"Goal is to improve consumers' experience online
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CDO FORUM Meeting Overview Cologne September 2016
Read more about "CDO FORUM Meeting Overview Cologne September 2016"Meeting headlines: 1. Setting the “burning platform for change” – the road to Data Driven Precision Marketing 2. Data, data everywhere…delivering a transformation in data management 3. “Story-telling in their DNA” – assembling the most impactful content partnership
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Webinar: What is the future of insights?
Read more about "Webinar: What is the future of insights?"In this webinar, BrainJuicer's (now System1) Chief Juicer and CEO, John Kearon, explores the findings of the Future of Insights Project.
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7 steps to successful agency assessment & performance management
Read more about "7 steps to successful agency assessment & performance management"The WFA Workshop on Successful Agency Management in Singapore on 12 August saw a select group of marketing,
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8 observations on conducting a social media audit in China
Read more about "8 observations on conducting a social media audit in China"The WFA recently conducted a benchmark on recommended agencies for social media audit in China.
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Global Marketer WeekAPEC continues focus on ad standards
Read more about "APEC continues focus on ad standards"On 22 and 23 August 2016, the Asia-Pacific Economic Cooperation (APEC) held its third workshop on advertising standards in Lima, Peru.
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Raising your game: driving effectiveness with online video
Read more about "Raising your game: driving effectiveness with online video"Building on the momentum of the event in Singapore this May, the WFA held a similar seminar in Hong Kong on 5 August to continue the conversations around effectiveness and online video with locally-based marketers.
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WFA welcomes two new members to the team
Read more about "WFA welcomes two new members to the team"WFA News
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WFA supports inaugural Effectiveness Week
Read more about "WFA supports inaugural Effectiveness Week"WFA News
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Agency managementMedia & analyticsMarketing procurementMarketing procurementBenchmark on recommended Customer Data Strategy Consultants
Read more about "Benchmark on recommended Customer Data Strategy Consultants"WFA benchmark conducted for a member looking for recommended Customer Data Strategy Consultants.
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Agency managementMarketing procurementMarketing procurementBenchmark on recommended Creative agencies in Middle East
Read more about "Benchmark on recommended Creative agencies in Middle East"WFA benchmark conducted for a member looking for recommended creative agencies in Saudi Arabia. More specifically agencies that could be described as boutique.
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Webinar: How to Raise your Game and Win in Programmatic
Read more about "Webinar: How to Raise your Game and Win in Programmatic"James Sampson, Asia Pacific VP & GM at DataXu, continues on from the successful WFA Workshop on Programmatic Buying earlier in 2016 to discuss how brands can elevate their current efforts towards improved levels of programmatic success.
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Pakistan association releases creative brief toolkit
Read more about "Pakistan association releases creative brief toolkit"WFA News
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Italy launches platform for digital marketing best practice
Read more about "Italy launches platform for digital marketing best practice"WFA News
