Posts about Global Marketer of the Year

Industry knowledge

WFA produces resources, research and guides across a wide range of emerging marketing topics and challenges. All the work is informed by WFA member input and developed in close cooperation with the best experts from across the industry.

RSS Feed
  1.    What’s the biggest challenge facing marketers right now?
    Global Marketer of the Year

    What’s the biggest challenge facing marketers right now?

    With nominations for WFA Global Marketer of the Year 2022 open until October 16, members of the expert jury were asked to share their views on the single biggest challenge facing the marketing function today.

    Read more about "What’s the biggest challenge facing marketers right now?"
  2.    WFA launches Global Marketer of the Year 2022
    Brand purposeBrand reputationCreativityGlobal Marketer of the YearMarketing effectivenessMarketing structureContent marketingMarketing capabilitiesMarketing operations

    WFA launches Global Marketer of the Year 2022

    Partners with The Drum to celebrate global and regional marketers and the work they do to strengthen their brands and businesses

    New WFA Hall of Fame celebrates the work of all the marketers who have been shortlisted in the five previous rounds of the award

    Read more about "WFA launches Global Marketer of the Year 2022"
  3.    WFA introduces Global Marketer Hall of Fame
    Brand purposeBrand reputationCreativityGlobal Marketer of the Year

    WFA introduces Global Marketer Hall of Fame

    The initiative celebrates leaders who have been nominated for WFA's Global Marketer of the Year

    Read more about "WFA introduces Global Marketer Hall of Fame"
  4.    WFA members inducted into inaugural Forbes CMO Hall of Fame
    Global Marketer of the Year

    WFA members inducted into inaugural Forbes CMO Hall of Fame

    Seven leaders from WFA member companies have been named in the first-ever Forbes CMO Hall of Fame.

    Read more about "WFA members inducted into inaugural Forbes CMO Hall of Fame"
  5.    Conny Braams named WFA Global Marketer of the Year 2021
    Global Marketer of the Year

    Conny Braams named WFA Global Marketer of the Year 2021

    Unilever's Chief Digital and Marketing Officer was selected from a shortlist of seven

    Read more about "Conny Braams named WFA Global Marketer of the Year 2021"
  6.    Meet the Global Marketer of the Year 2021 nominees: Jane Wakely, Mars, Incorporated
    Global Marketer of the Year

    Meet the Global Marketer of the Year 2021 nominees: Jane Wakely, Mars, Incorporated

    Jane Wakely, Lead CMO at Mars, Incorporated, is one of the seven global marketers shortlisted for this year's WFA Global Marketer of the Year award in partnership with The Drum. 

    Read more about "Meet the Global Marketer of the Year 2021 nominees: Jane Wakely, Mars, Incorporated"
  7.    Meet the Global Marketer of the Year 2021 nominees: Pratik Thakar, TCCC
    Global Marketer of the Year

    Meet the Global Marketer of the Year 2021 nominees: Pratik Thakar, TCCC

    Pratik Thakar, Head of Global Creative Strategy and Content at TCCC, is one of the seven global marketers shortlisted for this year's WFA Global Marketer of the Year award in partnership with The Drum. 

    Read more about "Meet the Global Marketer of the Year 2021 nominees: Pratik Thakar, TCCC"
  8.    Meet the Global Marketer of the Year 2021 nominees: Julia Goldin, the LEGO Group
    Global Marketer of the Year

    Meet the Global Marketer of the Year 2021 nominees: Julia Goldin, the LEGO Group

    Julia Goldin, EVP, Chief Product and Marketing Officer at the LEGO Group, is one of the seven global marketers shortlisted for this year's WFA Global Marketer of the Year award in partnership with The Drum. 

    Read more about "Meet the Global Marketer of the Year 2021 nominees: Julia Goldin, the LEGO Group"
  9.    Meet the Global Marketer of the Year 2021 nominees: Cristina Diezhandino, Diageo
    Global Marketer of the YearCMO Forum

    Meet the Global Marketer of the Year 2021 nominees: Cristina Diezhandino, Diageo

    Cristina Diezhandino, CMO at Diageo, is one of the seven global marketers shortlisted for this year's WFA Global Marketer of the Year award in partnership with The Drum. 

    Read more about "Meet the Global Marketer of the Year 2021 nominees: Cristina Diezhandino, Diageo"
  10.    Meet the Global Marketer of the Year 2021 nominees: Rupen Desai, Dole Sunshine Company
    Global Marketer of the Year

    Meet the Global Marketer of the Year 2021 nominees: Rupen Desai, Dole Sunshine Company

    Rupen Desai, Global CMO at Dole Sunshine Company, is one of the seven global marketers shortlisted for this year's WFA Global Marketer of the Year award in partnership with The Drum. 

    Read more about "Meet the Global Marketer of the Year 2021 nominees: Rupen Desai, Dole Sunshine Company"
  11.    Meet the Global Marketer of the Year 2021 nominees: Conny Braams, Unilever
    Global Marketer of the YearCMO Forum

    Meet the Global Marketer of the Year 2021 nominees: Conny Braams, Unilever

    Conny Braams, Chief Digital and Marketing Officer at Unilever, is one of the seven global marketers shortlisted for this year's WFA Global Marketer of the Year award in partnership with The Drum. 

    Read more about "Meet the Global Marketer of the Year 2021 nominees: Conny Braams, Unilever"
  12.    Meet the Global Marketer of the Year 2021 nominees: Andrea Álvares, Natura
    Global Marketer of the YearCMO Forum

    Meet the Global Marketer of the Year 2021 nominees: Andrea Álvares, Natura

    Andrea Álvares, Chief Brand, Innovation, International and Sustainability Officer at Natura, is one of the seven global marketers shortlisted for this year's WFA Global Marketer of the Year award in partnership with The Drum. 

    Read more about "Meet the Global Marketer of the Year 2021 nominees: Andrea Álvares, Natura"
  13.    WFA names super seven as shortlist for Global Marketer of the Year 2021
    Global Marketer of the Year

    WFA names super seven as shortlist for Global Marketer of the Year 2021

    The voting to choose the new Global Marketer of the Year is open until December 31. The winner will be announced in January 2022 in partnership with The Drum. 

    Read more about "WFA names super seven as shortlist for Global Marketer of the Year 2021"
  14.    What’s worth keeping post pandemic
    Brand purposeBrand reputationGlobal Marketer of the YearDigital media transformation

    What’s worth keeping post pandemic

    The pandemic has changed everything but what new priorities, behaviours or ways of working from the last two years would jury members for the Global Marketer of the Year retain for the future?

    Read more about "What’s worth keeping post pandemic"
  15.    WFA launches Global Marketer of the Year 2021
    Brand purposeBrand reputationGlobal Marketer of the YearMarketing structureMarketing capabilitiesMarketing operations

    WFA launches Global Marketer of the Year 2021

    Partners with The Drum to celebrate the work that global and regional marketers have done to strengthen their brands and businesses during the second year of the pandemic

    Read more about "WFA launches Global Marketer of the Year 2021"
  16.    Marc Pritchard named WFA Global Marketer of the Year 2020
    Global Marketer of the Year

    Marc Pritchard named WFA Global Marketer of the Year 2020

    The award celebrates marketers who have been truly making a difference in 2020.

    Read more about "Marc Pritchard named WFA Global Marketer of the Year 2020"
  17.    WFA interviews the Global Marketer of the Year 2020 nominees
    Global Marketer of the Year

    WFA interviews the Global Marketer of the Year 2020 nominees

    The top marketers at General Mills, Huawei, Mars, Mattel, P&G and Restaurant Brands International - all six nominated for the Global Marketer of the Year 2020 award - spoke with WFA recently about marketing during a pandemic, the work they're most proud of from 2020 and what our industry should be prioritising moving forward.

    Read more about "WFA interviews the Global Marketer of the Year 2020 nominees"
  18.    Meet the Global Marketer of the Year 2020 nominees: Marc Pritchard, P&G
    Global Marketer of the Year

    Meet the Global Marketer of the Year 2020 nominees: Marc Pritchard, P&G

    Marc Pritchard, Chief Brand Officer of P&G, is one of the six global marketers shortlisted for this year's WFA Global Marketer of the Year award in partnership with The Drum. 

    Read more about "Meet the Global Marketer of the Year 2020 nominees: Marc Pritchard, P&G"
  19.    Meet the Global Marketer of the Year 2020 nominees: Ivan Pollard, General Mills
    Global Marketer of the Year

    Meet the Global Marketer of the Year 2020 nominees: Ivan Pollard, General Mills

    Ivan Pollard, SVP, Global Chief Marketing Officer, General Mills, is one of the six global marketers shortlisted for this year's WFA Global Marketer of the Year award in partnership with The Drum. 

    Read more about "Meet the Global Marketer of the Year 2020 nominees: Ivan Pollard, General Mills"
  20.    Meet the Global Marketer of the Year 2020 nominees: Lisa McKnight, Mattel
    Global Marketer of the Year

    Meet the Global Marketer of the Year 2020 nominees: Lisa McKnight, Mattel

    Lisa McKnight, SVP and Global Head of Barbie and Dolls Portfolio, Mattel, is one of the six global marketers shortlisted for this year's WFA Global Marketer of the Year award in partnership with The Drum. 

    Read more about "Meet the Global Marketer of the Year 2020 nominees: Lisa McKnight, Mattel"
  21.    Meet the Global Marketer of the Year 2020 nominees: Fernando Machado, Burger King/RBI
    Global Marketer of the Year

    Meet the Global Marketer of the Year 2020 nominees: Fernando Machado, Burger King/RBI

    Fernando Machado, Global Chief Marketing Officer, Restaurant Brands International, is one of the six global marketers shortlisted for this year's WFA Global Marketer of the Year award in partnership with The Drum. 

    Read more about "Meet the Global Marketer of the Year 2020 nominees: Fernando Machado, Burger King/RBI"