Get analysis, insight & opinions from the world's top marketers.
Sign up to our newsletter.
With nominations for WFA Global Marketer of the Year 2022 open until October 16, members of the expert jury were asked to share their views on the single biggest challenge facing the marketing function today.
Partners with The Drum to celebrate global and regional marketers and the work they do to strengthen their brands and businesses
New WFA Hall of Fame celebrates the work of all the marketers who have been shortlisted in the five previous rounds of the award
The initiative celebrates leaders who have been nominated for WFA's Global Marketer of the Year
Seven leaders from WFA member companies have been named in the first-ever Forbes CMO Hall of Fame.
Unilever's Chief Digital and Marketing Officer was selected from a shortlist of seven
Jane Wakely, Lead CMO at Mars, Incorporated, is one of the seven global marketers shortlisted for this year's WFA Global Marketer of the Year award in partnership with The Drum.
Pratik Thakar, Head of Global Creative Strategy and Content at TCCC, is one of the seven global marketers shortlisted for this year's WFA Global Marketer of the Year award in partnership with The Drum.
Julia Goldin, EVP, Chief Product and Marketing Officer at the LEGO Group, is one of the seven global marketers shortlisted for this year's WFA Global Marketer of the Year award in partnership with The Drum.
Cristina Diezhandino, CMO at Diageo, is one of the seven global marketers shortlisted for this year's WFA Global Marketer of the Year award in partnership with The Drum.
Rupen Desai, Global CMO at Dole Sunshine Company, is one of the seven global marketers shortlisted for this year's WFA Global Marketer of the Year award in partnership with The Drum.
Conny Braams, Chief Digital and Marketing Officer at Unilever, is one of the seven global marketers shortlisted for this year's WFA Global Marketer of the Year award in partnership with The Drum.
Andrea Álvares, Chief Brand, Innovation, International and Sustainability Officer at Natura, is one of the seven global marketers shortlisted for this year's WFA Global Marketer of the Year award in partnership with The Drum.
The voting to choose the new Global Marketer of the Year is open until December 31. The winner will be announced in January 2022 in partnership with The Drum.
The pandemic has changed everything but what new priorities, behaviours or ways of working from the last two years would jury members for the Global Marketer of the Year retain for the future?
Partners with The Drum to celebrate the work that global and regional marketers have done to strengthen their brands and businesses during the second year of the pandemic
The award celebrates marketers who have been truly making a difference in 2020.
The top marketers at General Mills, Huawei, Mars, Mattel, P&G and Restaurant Brands International - all six nominated for the Global Marketer of the Year 2020 award - spoke with WFA recently about marketing during a pandemic, the work they're most proud of from 2020 and what our industry should be prioritising moving forward.
Marc Pritchard, Chief Brand Officer of P&G, is one of the six global marketers shortlisted for this year's WFA Global Marketer of the Year award in partnership with The Drum.
Ivan Pollard, SVP, Global Chief Marketing Officer, General Mills, is one of the six global marketers shortlisted for this year's WFA Global Marketer of the Year award in partnership with The Drum.
Lisa McKnight, SVP and Global Head of Barbie and Dolls Portfolio, Mattel, is one of the six global marketers shortlisted for this year's WFA Global Marketer of the Year award in partnership with The Drum.
Fernando Machado, Global Chief Marketing Officer, Restaurant Brands International, is one of the six global marketers shortlisted for this year's WFA Global Marketer of the Year award in partnership with The Drum.