Our jury represents a hugely experienced team of marketers, consultants and industry experts.
Chaired by Raja Rajamannar, Mastercard’s Chief Marketing and Communications Officer, it includes a wide range of sector and regional expertise, making it perfectly equipped to identify those who are making the biggest impact on the increasingly global marketing business.
Atul AgrawalAtulSenior Vice President - Corporate Brand and Marketing, Tata
Mary GerzemaMarySVP Digital Marketing - Media and Consumer Insights, Shiseido
Susanne KunzSusanneManaging Director, German Advertisers Association (OWM)
Stephan LoerkeStephanChief Executive Officer, WFA
Stephan manages the WFA secretariat, oversees all work carried out on behalf of its members and is the WFA’s main spokesperson. He sits on all WFA public affairs and marketing committees, as well as on the WFA Executive Committee.
Prior to joining WFA, Stephan worked at the United Nations in New York and later in both marketing and management roles at L'Oréal. Combining French and German nationalities, Stephan speaks French, German, English, Dutch and Spanish.
Charlotte McElenyCharlotteAsia Editor, The Drum
Elizabeth MeloElizabethExecutive President, Colombian National Advertisers Association (ANDA)
Kadri Mohamed TaibKadriPresident, Malaysian Advertisers Association (MAA)
Debbie MorrisonDebbieManaging Director Global Partnerships & Events, Ebiquity
Eloísa MoscardóEloísaHead of Corporate Advertising and Content, Santander Group
Edward OsweEdwardChief Executive Officer, Marketing Society of Kenya (MSK)
Lucinda Peniston-BainesLucindaCo-founder & Managing Partner, The Observatory International
Raja RajamannarRajaWFA President and Chief Marketing & Communications Officer and President Healthcare, Mastercard
Raja is responsible for building the Mastercard brand, driving business for its products and services and advancing sustainable competitive differentiation for the company. Raja comes to Mastercard with a history of innovation and business transformation. Before joining the company, he served as the Chief Transformation Officer of Anthem (formerly, WellPoint), a Fortune 500 health insurance company. Earlier, he was at Citigroup for 15 years holding a number of leadership roles, including Global Chief Marketing Officer, Cards and Payments, and before that he spent 7 years with Unilever in sales and product management roles. He started his career with Asian Paints in India.
Magid SouhamiMagidPresident & Partner, Global Data Bank
Jonathan TurnerJonathanChairman, OxfordSM
Amanda WooAmandaCEO, AirAsia Super App
Judging process
Nominations can be received until October 10, 2021 and will be considered by our expert jury in October, who will create a shortlist.
Each jury member will vote for their six preferred candidates from the full list of nominations. Those votes will be added together and those marketers with the highest score will be shortlisted. In the event of a tie, WFA President and Mastercard CMO Raja Rajamannar will cast the deciding vote.
The shortlisted marketers will be profiled on the WFA website and by our media partner The Drum to allow everyone to learn more about their successes in addressing the challenges facing their brands.
The marketing industry will then be able to vote for the winner of the WFA Global Marketer of the Year during the public voting phase. These votes will account for 50% of the score, with another 50% coming from a new vote by the expert jury, considering just the shortlisted marketers.
The winner will be announced in January 2022.
Timeline
Call for nominations
September 9 - October 10
Call for votes
November 18 - December 31
Winner announced
Feb 3
Media partner
For more information or questions, please contact us