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Global Marketer of the Year 2022

<p>Global Marketer of the Year 2022</p>

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  1.    Cristina Diezhandino named WFA Global Marketer of the Year 2022
    Brand purposeBrand reputationDigital transformationMarketing capabilitiesMarketing operationsMarketing technologyOrganisation & structureMarketing technology

    Cristina Diezhandino named WFA Global Marketer of the Year 2022

    Diageo’s Global Chief Marketing Officer, Cristina Diezhandino, has been named WFA Global Marketer of the Year 2022, after…

    Read more about "Cristina Diezhandino named WFA Global Marketer of the Year 2022"
  2.    It’s the economy…

    It’s the economy…

    Marketers are grappling with difficult questions as much of the world faces an economic slowdown. Do they cut back on their…

    Read more about "It’s the economy…"
  3.    The missing conversation

    The missing conversation

    Agencies are a vital part of any effective marketing organisation, but all too often the right questions aren’t always asked…

    Read more about "The missing conversation"
  4.    Fabrice Beaulieu, Reckitt: WFA Global Marketer of the Year 2022 nominee

    Fabrice Beaulieu, Reckitt: WFA Global Marketer of the Year 2022 nominee

    Fabrice Beaulieu, Chief Marketing, Sustainability and Corporate Affairs Officer, Reckitt, is one of the eight global marketers…

    Read more about "Fabrice Beaulieu, Reckitt: WFA Global Marketer of the Year 2022 nominee"
  5.    Cheryl Goh, Grab: WFA Global Marketer of the Year 2022 nominee

    Cheryl Goh, Grab: WFA Global Marketer of the Year 2022 nominee

    Cheryl Goh, Group VP of Marketing and Sustainability – Founding CMO, Grab, is one of the eight global marketers…

    Read more about "Cheryl Goh, Grab: WFA Global Marketer of the Year 2022 nominee"
  6.    Julia Goldin, LEGO: WFA Global Marketer of the Year 2022 nominee

    Julia Goldin, LEGO: WFA Global Marketer of the Year 2022 nominee

    Julia Goldin, Chief Product & Marketing Officer, LEGO, is one of the eight global marketers shortlisted for this…

    Read more about "Julia Goldin, LEGO: WFA Global Marketer of the Year 2022 nominee"
  7.    Patricia Corsi, Bayer Consumer Health: WFA Global Marketer of the Year 2022 nominee

    Patricia Corsi, Bayer Consumer Health: WFA Global Marketer of the Year 2022 nominee

    Patricia Corsi, Chief Marketing, Digital and Information Officer at Bayer Consumer Health, is one of the eight global marketers…

    Read more about "Patricia Corsi, Bayer Consumer Health: WFA Global Marketer of the Year 2022 nominee"
  8.    Cristina Diezhandino, Diageo: WFA Global Marketer of the Year 2022 nominee

    Cristina Diezhandino, Diageo: WFA Global Marketer of the Year 2022 nominee

    Cristina Diezhandino, Chief Marketing Officer at Diageo, is one of the eight global marketers shortlisted for this…

    Read more about "Cristina Diezhandino, Diageo: WFA Global Marketer of the Year 2022 nominee"
  9.    Asmita Dubey, L'Oréal: WFA Global Marketer of the Year 2022 nominee

    Asmita Dubey, L'Oréal: WFA Global Marketer of the Year 2022 nominee

    Asmita Dubey, Chief Digital & Marketing Officer, L'Oréal, is one of the eight global marketers shortlisted for this…

    Read more about "Asmita Dubey, L'Oréal: WFA Global Marketer of the Year 2022 nominee"
  10.    Martin Renaud, Mondelēz International: WFA Global Marketer of the Year 2022 nominee

    Martin Renaud, Mondelēz International: WFA Global Marketer of the Year 2022 nominee

    Martin Renaud, EVP & Chief Marketing and Sales Officer, Mondelēz International, is one of the eight global marketers shortlisted…

    Read more about "Martin Renaud, Mondelēz International: WFA Global Marketer of the Year 2022 nominee"
  11.    Karen Riley-Grant, Levi's: WFA Global Marketer of the Year 2022 nominee

    Karen Riley-Grant, Levi's: WFA Global Marketer of the Year 2022 nominee

    Karen Riley-Grant, Global Chief Marketing Officer at Levi Strauss & Co, is one of the eight global marketers shortlisted for…

    Read more about "Karen Riley-Grant, Levi's: WFA Global Marketer of the Year 2022 nominee"
  12.    WFA  and jury reveal shortlist for Global Marketer of the Year 2022

    WFA and jury reveal shortlist for Global Marketer of the Year 2022

    Our expert jury has shortlisted top global marketing leaders for our WFA annual award scheme. Voting is now open until the 31st of…

    Read more about "WFA and jury reveal shortlist for Global Marketer of the Year 2022"
  13.    What’s the biggest challenge facing marketers right now?

    What’s the biggest challenge facing marketers right now?

    With nominations for WFA Global Marketer of the Year 2022 open until October 16, members of the expert jury were asked to share…

    Read more about "What’s the biggest challenge facing marketers right now?"
  14.    WFA introduces Global Marketer Hall of Fame
    CreativityBrand purposeBrand reputation

    WFA introduces Global Marketer Hall of Fame

    The initiative celebrates leaders who have been nominated for WFA's Global Marketer of the…

    Read more about "WFA introduces Global Marketer Hall of Fame"
  15.    WFA launches Global Marketer of the Year 2022
    Content marketingCreativityBrand purposeBrand reputationMarketing capabilitiesMarketing operationsOrganisation & structureMarketing effectiveness

    WFA launches Global Marketer of the Year 2022

    Partners with The Drum to celebrate global and regional marketers and the work…

    Read more about "WFA launches Global Marketer of the Year 2022"
  16.    WFA members inducted into inaugural Forbes CMO Hall of Fame

    WFA members inducted into inaugural Forbes CMO Hall of Fame

    Seven leaders from WFA member companies have been named in the first-ever Forbes CMO Hall of Fame.

    Read more about "WFA members inducted into inaugural Forbes CMO Hall of Fame"
  17.    Conny Braams named WFA Global Marketer of the Year 2021

    Conny Braams named WFA Global Marketer of the Year 2021

    Unilever's Chief Digital and Marketing Officer was selected from a shortlist of seven

    Read more about "Conny Braams named WFA Global Marketer of the Year 2021"
  18.    Meet the Global Marketer of the Year 2021 nominees: Andrea Álvares, Natura

    Meet the Global Marketer of the Year 2021 nominees: Andrea Álvares, Natura

    Andrea Álvares, Chief Brand, Innovation, International and Sustainability Officer at Natura, is one of the seven global…

    Read more about "Meet the Global Marketer of the Year 2021 nominees: Andrea Álvares, Natura"
  19.    Meet the Global Marketer of the Year 2021 nominees: Conny Braams, Unilever

    Meet the Global Marketer of the Year 2021 nominees: Conny Braams, Unilever

    Conny Braams, Chief Digital and Marketing Officer at Unilever, is one of the seven global marketers shortlisted for this year's WFA…

    Read more about "Meet the Global Marketer of the Year 2021 nominees: Conny Braams, Unilever"
  20.    Meet the Global Marketer of the Year 2021 nominees: Rupen Desai, Dole Sunshine Company

    Meet the Global Marketer of the Year 2021 nominees: Rupen Desai, Dole Sunshine Company

    Rupen Desai, Global CMO at Dole Sunshine Company, is one of the seven global marketers shortlisted for this year's WFA Global…

    Read more about "Meet the Global Marketer of the Year 2021 nominees: Rupen Desai, Dole Sunshine Company"
  21.    Meet the Global Marketer of the Year 2021 nominees: Cristina Diezhandino, Diageo

    Meet the Global Marketer of the Year 2021 nominees: Cristina Diezhandino, Diageo

    Cristina Diezhandino, CMO at Diageo, is one of the seven global marketers shortlisted for this year's WFA Global Marketer of the…

    Read more about "Meet the Global Marketer of the Year 2021 nominees: Cristina Diezhandino, Diageo"
  22.    Meet the Global Marketer of the Year 2021 nominees: Julia Goldin, the LEGO Group

    Meet the Global Marketer of the Year 2021 nominees: Julia Goldin, the LEGO Group

    Julia Goldin, EVP, Chief Product and Marketing Officer at the LEGO Group, is one of the seven global marketers shortlisted for this…

    Read more about "Meet the Global Marketer of the Year 2021 nominees: Julia Goldin, the LEGO Group"
  23.    Meet the Global Marketer of the Year 2021 nominees: Pratik Thakar, TCCC

    Meet the Global Marketer of the Year 2021 nominees: Pratik Thakar, TCCC

    Pratik Thakar, Head of Global Creative Strategy and Content at TCCC, is one of the seven global marketers shortlisted for this…

    Read more about "Meet the Global Marketer of the Year 2021 nominees: Pratik Thakar, TCCC"
  24.    Meet the Global Marketer of the Year 2021 nominees: Jane Wakely, Mars, Incorporated

    Meet the Global Marketer of the Year 2021 nominees: Jane Wakely, Mars, Incorporated

    Jane Wakely, Lead CMO at Mars, Incorporated, is one of the seven global marketers shortlisted for this year's WFA Global Marketer of…

    Read more about "Meet the Global Marketer of the Year 2021 nominees: Jane Wakely, Mars, Incorporated"
  25.    WFA names super seven as shortlist for Global Marketer of the Year 2021

    WFA names super seven as shortlist for Global Marketer of the Year 2021

    The voting to choose the new Global Marketer of the Year is open until December 31. The winner will be announced in January 2022 in…

    Read more about "WFA names super seven as shortlist for Global Marketer of the Year 2021"
  26.    What’s worth keeping post pandemic
    Brand purposeBrand reputationDigital transformation

    What’s worth keeping post pandemic

    The pandemic has changed everything but what new priorities, behaviours or ways of working from the last two years would jury…

    Read more about "What’s worth keeping post pandemic"
  27.    WFA launches Global Marketer of the Year 2021
    Brand purposeBrand reputationMarketing capabilitiesMarketing operationsOrganisation & structure

    WFA launches Global Marketer of the Year 2021

    Partners with The Drum to celebrate the work that global and regional marketers have done to strengthen their brands and…

    Read more about "WFA launches Global Marketer of the Year 2021"
  28.    Marc Pritchard named WFA Global Marketer of the Year 2020

    Marc Pritchard named WFA Global Marketer of the Year 2020

    The award celebrates marketers who have been truly making a difference in 2020.

    Read more about "Marc Pritchard named WFA Global Marketer of the Year 2020"
  29.    WFA interviews the Global Marketer of the Year 2020 nominees

    WFA interviews the Global Marketer of the Year 2020 nominees

    The top marketers at General Mills, Huawei, Mars, Mattel, P&G and Restaurant Brands International - all six nominated for the…

    Read more about "WFA interviews the Global Marketer of the Year 2020 nominees"
  30.    Meet the Global Marketer of the Year 2020 nominees: Marc Pritchard, P&G

    Meet the Global Marketer of the Year 2020 nominees: Marc Pritchard, P&G

    Marc Pritchard, Chief Brand Officer of P&G, is one of the six global marketers shortlisted for this year's WFA Global Marketer…

    Read more about "Meet the Global Marketer of the Year 2020 nominees: Marc Pritchard, P&G"
  31.    Meet the Global Marketer of the Year 2020 nominees: Ivan Pollard, General Mills

    Meet the Global Marketer of the Year 2020 nominees: Ivan Pollard, General Mills

    Ivan Pollard, SVP, Global Chief Marketing Officer, General Mills, is one of the six global marketers shortlisted for this year's WFA…

    Read more about "Meet the Global Marketer of the Year 2020 nominees: Ivan Pollard, General Mills"
  32.    Meet the Global Marketer of the Year 2020 nominees: Lisa McKnight, Mattel

    Meet the Global Marketer of the Year 2020 nominees: Lisa McKnight, Mattel

    Lisa McKnight, SVP and Global Head of Barbie and Dolls Portfolio, Mattel, is one of the six global marketers shortlisted for this…

    Read more about "Meet the Global Marketer of the Year 2020 nominees: Lisa McKnight, Mattel"
  33.    Meet the Global Marketer of the Year 2020 nominees: Fernando Machado, Burger King/RBI

    Meet the Global Marketer of the Year 2020 nominees: Fernando Machado, Burger King/RBI

    Fernando Machado, Global Chief Marketing Officer, Restaurant Brands International, is one of the six global marketers shortlisted…

    Read more about "Meet the Global Marketer of the Year 2020 nominees: Fernando Machado, Burger King/RBI"
  34.    Meet the Global Marketer of the Year 2020 nominees: Andrew Garrihy, Huawei

    Meet the Global Marketer of the Year 2020 nominees: Andrew Garrihy, Huawei

    Andrew Garrihy, Chief Brand Officer and Western Europe Chief Marketing Officer, Huawei, is one of the six global marketers…

    Read more about "Meet the Global Marketer of the Year 2020 nominees: Andrew Garrihy, Huawei"
  35.    Meet the Global Marketer of the Year 2020 nominees: Jane Wakely, Mars

    Meet the Global Marketer of the Year 2020 nominees: Jane Wakely, Mars

    Jane Wakely, Lead CMO at Mars Inc, is one of the six global marketers shortlisted for this year's WFA Global Marketer of the Year…

    Read more about "Meet the Global Marketer of the Year 2020 nominees: Jane Wakely, Mars"
  36.    WFA names shortlist for Global Marketer of the Year 2020

    WFA names shortlist for Global Marketer of the Year 2020

    Voting starts on December 3 at www.globalmarketeroftheyear.com. Winner to be announced in January 2021 in partnership…

    Read more about "WFA names shortlist for Global Marketer of the Year 2020"
  37.    The work that inspired in 2020
    Creativity

    The work that inspired in 2020

    We asked the WFA Global Marketer of the Year jury  what work had stood out for them this…

    Read more about "The work that inspired in 2020"
  38.    Change in 2020 extends beyond marketing

    Change in 2020 extends beyond marketing

    The jury for Global Marketer of the Year ponder whether the unique conditions of 2020 will result in a very different…

    Read more about "Change in 2020 extends beyond marketing"
  39.    What are you looking for in the Global Marketer of the Year 2020?
    Brand purpose

    What are you looking for in the Global Marketer of the Year 2020?

    Agility and purpose are top of the list for WFA’s expert jury when it comes to assessing marketing leadership in 2020.

    Read more about "What are you looking for in the Global Marketer of the Year 2020?"
  40.    WFA launches Global Marketer of the Year 2020
    Brand reputation

    WFA launches Global Marketer of the Year 2020

    Partners with The Drum to celebrate the work that global and regional marketers have done to strenghten brands and businesses…

    Read more about "WFA launches Global Marketer of the Year 2020"
  41.    In conversation with WFA's Global Marketer of the Year 2019

    In conversation with WFA's Global Marketer of the Year 2019

    WFA CEO, Stephan Loerke, interviewed Lubomira Rochet, the Chief Digital Officer of L'Oréal, on her winning the Global…

    Read more about "In conversation with WFA's Global Marketer of the Year 2019"
  42.    L’Oréal’s Lubomira Rochet named WFA Global Marketer of the Year

    L’Oréal’s Lubomira Rochet named WFA Global Marketer of the Year

    Award celebrates marketers who have been truly making a difference in 2019. More at…

    Read more about "L’Oréal’s Lubomira Rochet named WFA Global Marketer of the Year"
  43.    Top 12 thoughts from our Global Marketer of the Year shortlist
    Value of advertisingDiversity & InclusionMarketing capabilities

    Top 12 thoughts from our Global Marketer of the Year shortlist

    Global marketers at Burger King, Diageo, Grab, J&J, L’Oréal and P&G share insights on brand purpose,…

    Read more about "Top 12 thoughts from our Global Marketer of the Year shortlist"
  44.    See the six shortlisted nominees for WFA Global Marketer of the Year

    See the six shortlisted nominees for WFA Global Marketer of the Year

    The shortlisted candidates for this year’s WFA Global Marketer of the Year talk about their roles in a new series of videos…

    Read more about "See the six shortlisted nominees for WFA Global Marketer of the Year"
  45.    Global Marketer of the Year shortlist profiled

    Global Marketer of the Year shortlist profiled

    The 2019 WFA Global Marketer of the Year has recognised an amazing array of marketing talent with its shortlist.

    Read more about "Global Marketer of the Year shortlist profiled"
  46.    Mastercard's Raja Rajamannar: 'The role of the CMO is being eroded'

    Mastercard's Raja Rajamannar: 'The role of the CMO is being eroded'

    Mastercard’s chief marketing officer and WFA’s president Raja Rajamannar catches up with The Drum on the biggest issues…

    Read more about "Mastercard's Raja Rajamannar: 'The role of the CMO is being eroded'"
  47.    WFA names shortlist for Global Marketer of the Year 2019

    WFA names shortlist for Global Marketer of the Year 2019

    Voting starts on December 3 at www.globalmarketeroftheyear.com

    Winner to be announced in January…

    Read more about "WFA names shortlist for Global Marketer of the Year 2019"
  48.    Meet the Global Marketer of the Year 2019 nominees: Lubomira Rochet, L’Oréal

    Meet the Global Marketer of the Year 2019 nominees: Lubomira Rochet, L’Oréal

    Lubomira Rochet, Chief Digital Officer at L’Oréal, is one of the six global marketers shortlisted for this year’s…

    Read more about "Meet the Global Marketer of the Year 2019 nominees: Lubomira Rochet, L’Oréal"
  49.    Meet the Global Marketer of the Year 2019 nominees: Cheryl Goh, Grab

    Meet the Global Marketer of the Year 2019 nominees: Cheryl Goh, Grab

    Cheryl Goh, Group VP of Marketing & Founding CMO at Grab, is one of the six global marketers shortlisted for this year’s…

    Read more about "Meet the Global Marketer of the Year 2019 nominees: Cheryl Goh, Grab"
  50.    Meet the Global Marketer of the Year 2019 nominees: Marc Pritchard, P&G

    Meet the Global Marketer of the Year 2019 nominees: Marc Pritchard, P&G

    Marc Pritchard, Chief Brand Officer at P&G, is one of the six global marketers shortlisted for this year’s WFA Global…

    Read more about "Meet the Global Marketer of the Year 2019 nominees: Marc Pritchard, P&G"
  51.    Meet the Global Marketer of the Year 2019 nominees: Fernando Machado, Burger King

    Meet the Global Marketer of the Year 2019 nominees: Fernando Machado, Burger King

    Fernando Machado, Chief Marketing Officer at Burger King, is one of the six global marketers shortlisted for this year’s WFA…

    Read more about "Meet the Global Marketer of the Year 2019 nominees: Fernando Machado, Burger King"
  52.    Meet the Global Marketer of the Year 2019 nominees: Richa Goswami, J&J

    Meet the Global Marketer of the Year 2019 nominees: Richa Goswami, J&J

    Richa Goswami, Senior Director, Office of Marketing Value, Global Digital and Technology Excellence for J&J Consumer Health, is…

    Read more about "Meet the Global Marketer of the Year 2019 nominees: Richa Goswami, J&J"
  53.    Meet the Global Marketer of the Year 2019 nominees: Syl Saller, Diageo

    Meet the Global Marketer of the Year 2019 nominees: Syl Saller, Diageo

    Syl Saller, Chief Marketing and Innovation Officer at Diageo, is one of the six global marketers shortlisted for this year’s…

    Read more about "Meet the Global Marketer of the Year 2019 nominees: Syl Saller, Diageo"
  54.    WFA launches Global Marketer of the Year 2019

    WFA launches Global Marketer of the Year 2019

    Partners with The Drum to celebrate the work that global and regional marketers do to deliver more customer-centric brand…

    Read more about "WFA launches Global Marketer of the Year 2019"
  55.    What does it take to become WFA’s Global Marketer of the Year?

    What does it take to become WFA’s Global Marketer of the Year?

    Global and regional marketers need to cook up a new recipe for success in 2019. Stephan Loerke, CEO of the WFA, identifies the…

    Read more about "What does it take to become WFA’s Global Marketer of the Year?"
  56.    Mastercard’s Raja Rajamannar named WFA Global Marketer of the Year

    Mastercard’s Raja Rajamannar named WFA Global Marketer of the Year

    The award to appoint the marketers who are making a difference for business and society

    Read more about "Mastercard’s Raja Rajamannar named WFA Global Marketer of the Year"
  57.    Global Marketer of the Year 2018 nominees: Ukonwa Ojo

    Global Marketer of the Year 2018 nominees: Ukonwa Ojo

    WFA spoke to Coty Consumer Beauty's CMO at the company's offices in New York's Empire State Building.

    Read more about "Global Marketer of the Year 2018 nominees: Ukonwa Ojo"
  58.    Global Marketer of the Year 2018 nominees: Marc Pritchard

    Global Marketer of the Year 2018 nominees: Marc Pritchard

    WFA interviewed P&G's Chief Brand Officer at the company headquarters in Cincinnati, USA.

    Read more about "Global Marketer of the Year 2018 nominees: Marc Pritchard"
  59.    Global Marketer of the Year 2018 nominees: Keith Weed

    Global Marketer of the Year 2018 nominees: Keith Weed

    WFA spoke to Unilever's Chief Marketing and Communications Officer at the company’s headquarters in London. The interview took…

    Read more about "Global Marketer of the Year 2018 nominees: Keith Weed"
  60.    Global Marketer of the Year 2018 nominees: Raja Rajamannar

    Global Marketer of the Year 2018 nominees: Raja Rajamannar

    WFA spoke to Mastercard's Chief Marketing and Communications Officer at the company’s offices in London’s Canary…

    Read more about "Global Marketer of the Year 2018 nominees: Raja Rajamannar"
  61.    Global Marketer of the Year 2018 nominees: Claudia Willvonseder

    Global Marketer of the Year 2018 nominees: Claudia Willvonseder

    WFA spoke to IKEA's CMO/Global Marketing and Communication Manager at the company’s offices in Zurich, Switzerland.

    Read more about "Global Marketer of the Year 2018 nominees: Claudia Willvonseder"
  62.    Global Marketer of the Year 2018 nominees: Syl Saller

    Global Marketer of the Year 2018 nominees: Syl Saller

    WFA spoke to Diageo's Chief Marketing and Innovation Officer at the company's offices in London.

    Read more about "Global Marketer of the Year 2018 nominees: Syl Saller"
  63.    The 6 global marketers of 2018 in 12 tweets
    Organisation & structure

    The 6 global marketers of 2018 in 12 tweets

    Soundbites from top marketers at Coty, Diageo, Ikea, Mastercard, P&G and Unilever.

    Read more about "The 6 global marketers of 2018 in 12 tweets"
  64.    WFA names shortlist for Global Marketer of the Year 2018

    WFA names shortlist for Global Marketer of the Year 2018

    Winner to be announced in January

    Read more about "WFA names shortlist for Global Marketer of the Year 2018"
  65.    WFA launches Global Marketer of the Year 2018

    WFA launches Global Marketer of the Year 2018

    Will work with The Drum to celebrate the work that global and regional marketers do to deliver more customer-centric brand…

    Read more about "WFA launches Global Marketer of the Year 2018"
  66.    WFA Global Marketer of the Year partners, The Drum, on challenges facing today’s marketers

    WFA Global Marketer of the Year partners, The Drum, on challenges facing today’s marketers

    WFA has partnered with leading marketing publication, The Drum, for WFA Global Marketer of the Year 2018.

    Read more about "WFA Global Marketer of the Year partners, The Drum, on challenges facing today’s marketers"
  67. Global Marketer of the Year: Keith Weed on the marketing organisation

    Keith Weed, Chief Marketing & Communications Officer of Unilever, talks with David Wheldon, WFA President & CMO of RBS,…

    Read more about "Global Marketer of the Year: Keith Weed on the marketing organisation"
  68. Global Marketer of the Year: Keith Weed on agency partners

    Keith Weed, Chief Marketing & Communications Officer of Unilever, talks with David Wheldon, WFA President & CMO of RBS,…

    Read more about "Global Marketer of the Year: Keith Weed on agency partners"
  69. Global Marketer of the Year: Keith Weed on making a difference

    Keith Weed, Chief Marketing & Communications Officer of Unilever, talks with David Wheldon, WFA President & CMO of RBS,…

    Read more about "Global Marketer of the Year: Keith Weed on making a difference"
  70. Global Marketer of the Year: Keith Weed on 2017 and 2018 priorities

    Keith Weed, Chief Marketing & Communications Officer of Unilever, talks with David Wheldon, WFA President & CMO of RBS,…

    Read more about "Global Marketer of the Year: Keith Weed on 2017 and 2018 priorities"