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The most exciting thing about marketing right now…
Read more about "The most exciting thing about marketing right now…"With the call for nominations closed, we checked in with members of our Global Marketer of the Year jury on what excites them most…
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Top priorities for Global Marketer of the Year nominees
Read more about "Top priorities for Global Marketer of the Year nominees"With nominations for WFA Global Marketer of the Year 2023 open until October 11, members of the expert jury were asked to share…
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WFA names jury for Global Marketer of the Year 2023
Read more about "WFA names jury for Global Marketer of the Year 2023"We are proud to present the marketing leaders and industry experts who will act as this year's jury at the WFA Global Marketer of…
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Nominations open for Global Marketer of the Year 2023
Read more about "Nominations open for Global Marketer of the Year 2023"WFA kick-starts its annual search for a star of global marketing with a video celebrating the six previous winners and the power of…
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Marketing technologyBrand purposeBrand reputationDigital transformationMarketing capabilitiesMarketing operationsMarketing technologyOrganisation & structureMarketing technologyCristina Diezhandino named WFA Global Marketer of the Year 2022
Read more about "Cristina Diezhandino named WFA Global Marketer of the Year 2022"Diageo’s Global Chief Marketing Officer, Cristina Diezhandino, has been named WFA Global Marketer of the Year 2022, after…
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It’s the economy…
Read more about "It’s the economy…"Marketers are grappling with difficult questions as much of the world faces an economic slowdown. Do they cut back on their…
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The missing conversation
Read more about "The missing conversation"Agencies are a vital part of any effective marketing organisation, but all too often the right questions aren’t always asked…
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Fabrice Beaulieu, Reckitt: WFA Global Marketer of the Year 2022 nominee
Read more about "Fabrice Beaulieu, Reckitt: WFA Global Marketer of the Year 2022 nominee"Fabrice Beaulieu, Chief Marketing, Sustainability and Corporate Affairs Officer, Reckitt, is one of the eight global marketers…
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Cheryl Goh, Grab: WFA Global Marketer of the Year 2022 nominee
Read more about "Cheryl Goh, Grab: WFA Global Marketer of the Year 2022 nominee"Cheryl Goh, Group VP of Marketing and Sustainability – Founding CMO, Grab, is one of the eight global marketers…
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Julia Goldin, LEGO: WFA Global Marketer of the Year 2022 nominee
Read more about "Julia Goldin, LEGO: WFA Global Marketer of the Year 2022 nominee"Julia Goldin, Chief Product & Marketing Officer, LEGO, is one of the eight global marketers shortlisted for this…
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Patricia Corsi, Bayer Consumer Health: WFA Global Marketer of the Year 2022 nominee
Read more about "Patricia Corsi, Bayer Consumer Health: WFA Global Marketer of the Year 2022 nominee"Patricia Corsi, Chief Marketing, Digital and Information Officer at Bayer Consumer Health, is one of the eight global marketers…
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Cristina Diezhandino, Diageo: WFA Global Marketer of the Year 2022 nominee
Read more about "Cristina Diezhandino, Diageo: WFA Global Marketer of the Year 2022 nominee"Cristina Diezhandino, Chief Marketing Officer at Diageo, is one of the eight global marketers shortlisted for this…
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Asmita Dubey, L'Oréal: WFA Global Marketer of the Year 2022 nominee
Read more about "Asmita Dubey, L'Oréal: WFA Global Marketer of the Year 2022 nominee"Asmita Dubey, Chief Digital & Marketing Officer, L'Oréal, is one of the eight global marketers shortlisted for this…
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Martin Renaud, Mondelēz International: WFA Global Marketer of the Year 2022 nominee
Read more about "Martin Renaud, Mondelēz International: WFA Global Marketer of the Year 2022 nominee"Martin Renaud, EVP & Chief Marketing and Sales Officer, Mondelēz International, is one of the eight global marketers shortlisted…
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Karen Riley-Grant, Levi's: WFA Global Marketer of the Year 2022 nominee
Read more about "Karen Riley-Grant, Levi's: WFA Global Marketer of the Year 2022 nominee"Karen Riley-Grant, Global Chief Marketing Officer at Levi Strauss & Co, is one of the eight global marketers shortlisted for…
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WFA and jury reveal shortlist for Global Marketer of the Year 2022
Read more about "WFA and jury reveal shortlist for Global Marketer of the Year 2022"Our expert jury has shortlisted top global marketing leaders for our WFA annual award scheme. Voting is now open until the 31st of…
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What’s the biggest challenge facing marketers right now?
Read more about "What’s the biggest challenge facing marketers right now?"With nominations for WFA Global Marketer of the Year 2022 open until October 16, members of the expert jury were asked to share…
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CreativityBrand purposeBrand reputationWFA introduces Global Marketer Hall of Fame
Read more about "WFA introduces Global Marketer Hall of Fame"The initiative celebrates leaders who have been nominated for WFA's Global Marketer of the…
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CreativityBrand purposeBrand reputationMarketing capabilitiesMarketing operationsOrganisation & structureMarketing effectivenessWFA launches Global Marketer of the Year 2022
Read more about "WFA launches Global Marketer of the Year 2022"Partners with The Drum to celebrate global and regional marketers and the work…
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WFA members inducted into inaugural Forbes CMO Hall of Fame
Read more about "WFA members inducted into inaugural Forbes CMO Hall of Fame"Seven leaders from WFA member companies have been named in the first-ever Forbes CMO Hall of Fame.
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Conny Braams named WFA Global Marketer of the Year 2021
Read more about "Conny Braams named WFA Global Marketer of the Year 2021"Unilever's Chief Digital and Marketing Officer was selected from a shortlist of seven
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Meet the Global Marketer of the Year 2021 nominees: Andrea Álvares, Natura
Read more about "Meet the Global Marketer of the Year 2021 nominees: Andrea Álvares, Natura"Andrea Álvares, Chief Brand, Innovation, International and Sustainability Officer at Natura, is one of the seven global…
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Meet the Global Marketer of the Year 2021 nominees: Conny Braams, Unilever
Read more about "Meet the Global Marketer of the Year 2021 nominees: Conny Braams, Unilever"Conny Braams, Chief Digital and Marketing Officer at Unilever, is one of the seven global marketers shortlisted for this year's WFA…
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Meet the Global Marketer of the Year 2021 nominees: Rupen Desai, Dole Sunshine Company
Read more about "Meet the Global Marketer of the Year 2021 nominees: Rupen Desai, Dole Sunshine Company"Rupen Desai, Global CMO at Dole Sunshine Company, is one of the seven global marketers shortlisted for this year's WFA Global…
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Meet the Global Marketer of the Year 2021 nominees: Cristina Diezhandino, Diageo
Read more about "Meet the Global Marketer of the Year 2021 nominees: Cristina Diezhandino, Diageo"Cristina Diezhandino, CMO at Diageo, is one of the seven global marketers shortlisted for this year's WFA Global Marketer of the…
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Meet the Global Marketer of the Year 2021 nominees: Julia Goldin, the LEGO Group
Read more about "Meet the Global Marketer of the Year 2021 nominees: Julia Goldin, the LEGO Group"Julia Goldin, EVP, Chief Product and Marketing Officer at the LEGO Group, is one of the seven global marketers shortlisted for this…
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Meet the Global Marketer of the Year 2021 nominees: Pratik Thakar, TCCC
Read more about "Meet the Global Marketer of the Year 2021 nominees: Pratik Thakar, TCCC"Pratik Thakar, Head of Global Creative Strategy and Content at TCCC, is one of the seven global marketers shortlisted for this…
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Meet the Global Marketer of the Year 2021 nominees: Jane Wakely, Mars, Incorporated
Read more about "Meet the Global Marketer of the Year 2021 nominees: Jane Wakely, Mars, Incorporated"Jane Wakely, Lead CMO at Mars, Incorporated, is one of the seven global marketers shortlisted for this year's WFA Global Marketer of…
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WFA names super seven as shortlist for Global Marketer of the Year 2021
Read more about "WFA names super seven as shortlist for Global Marketer of the Year 2021"The voting to choose the new Global Marketer of the Year is open until December 31. The winner will be announced in January 2022 in…
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Brand purposeBrand reputationDigital transformationWhat’s worth keeping post pandemic
Read more about "What’s worth keeping post pandemic"The pandemic has changed everything but what new priorities, behaviours or ways of working from the last two years would jury…
